Hotelier Weekly
July 5, 2024
Champion PTAC, LLC
AAHOA News
AAHOA applauds the U.S. Supreme Court's landmark decision to overturn the 1984 Chevron U.S.A., Inc. v. Natural Resources Defense Council, Inc. case. This decision will provide for judicial oversight over federal regulatory actions.   

The Supreme Court, in overturning the 1984 law, now says that the courts, and not government agencies, are better qualified to make these decisions. "Agencies have no special competence in resolving statutory ambiguities," Supreme Court Chief Justice John Roberts wrote in the court's decision. "Courts do."
 
AAHOA supports the ruling overturning a 1984 decision, informally known as the Chevron doctrine, that directed lower courts to defer to federal agencies when laws passed by Congress are unclear. Many business groups believe administrative agencies have used Chevron to increase their power and uphold onerous regulatory burdens for the last 40 years.
 
A new month means a new issue of Today's Hotelier magazine.
 
The July issue is full of insightful and informative stories, including the cover story Partnering for Progress, which showcases Congressman Shri Thanedar's journey from arriving in the U.S. at the age of 24 to becoming a prime example of the American Dream.
 
Click the link below to access the digital edition of the July 2024 issue of Today's Hotelier!
 
The Big Picture: In response to the recent tragedy in Oklahoma City, which resulted in the passing of hotel owner and AAHOA Member Hemant Mistry, AAHOA is committed to providing immediate access to educational resources on handling challenging guests and sensitive situations. 
  
AAHOA Chairman Miraj S. Patel also discussed these efforts in an interview on Fox26 News in Houston, emphasizing AAHOA's dedication to using this tragedy to honor Hemant's memory and enhance member education.
 
What's Next: On Thursday, July 18, an AAHOA Webinar, "Essential Training for Hotel Owners: Managing Guest Misconduct and Ensuring Safety," will be hosted by Todd Seiders, CLSD, Director of Loss Control at Petra Risk Solutions. This webinar will be an invaluable resource for hotel owners and managers looking to protect their businesses, ensure a safe environment, and navigate complex legal situations with confidence.
 
As we enjoy the 4th of July holiday this week, AAHOA is excited to get back on the road for next week's Hotel Owners Conferences & Trade Shows.
AAHOA's Hotel Owners Conferences & Trade Shows have something for everyone. We invite all hospitality professionals to join us and seize this valuable opportunity. 
 
Amerifab International, Inc.
AAHOA Advocacy in Action
The 2024 AAHOA Fall National Advocacy Conference is only a few months away, Sept. 18-19, 2024. If you are interested in attending this event, please join our waitlist by filling out this form. AAHOA Members will be admitted to this event on a first-come, first-served basis.
AAHOA leadership understands the significant impact the Department of Labor Overtime Rule will have on its members and the broader industry. In response, we wanted to inform you about the recent developments and outline the extensive efforts AAHOA has undertaken to prevent its implementation.
Florida Gov. Ron DeSantis vetoed Senate Bill 280, which would have held platforms more accountable and ensured that all short-term rentals obtain licenses and pay their fair share of taxes.
  • Background: AAHOA has actively supported SB 280 throughout the legislative process. This year, AAHOA Members sent over 300 letters to elected officials asking for their support.
  • Between the Lines: In his veto letter to the Secretary of State, Gov. DeSantis said the bill would create "new bureaucratic red tape" and prevent local regulation.
  • Bottom Line: While we are disappointed with Gov. DeSantis' veto of the bill, AAHOA will continue to champion a level playing field with short-term rentals (STRs), urging policymakers to implement and enforce uniform and standard regulations that ensure STR parity, data transparency, and a level playing field.
Featured Content
What's New: Through new partnerships with CoStar and AHLEI, AAHOA now offers its members exclusive discounts to access a suite of educational offerings for members and their staff. 
 
Deeper Dive:
 
HerOwnership
AAHOA announced that registration is NOW OPEN for the Third Annual HerOwnership Conference by AAHOA!
  • Why it Matters: In its third year, the HerOwnership conference is one of AAHOA’s most popular annual events, dedicated to networking, wellness, women empowerment, and education for women in hospitality. It provides an incredible opportunity to connect with industry leaders and fellow women entrepreneurs.
  • What You Need to Know: Registration is FREE for AAHOA Members, and non-members can attend for $199, which will convert to an Annual AAHOA Membership after attending the Conference. 
 
What Happened: The Hospitality Women's Innovation Council, comprising of hotel brand executives and innovators including former AAHOA Women Hoteliers Director Eastern Division Lina Patel (2017-2023), found that only 20% of hotel professionals believe current technology stacks sufficiently support efficiency and guest care.
 
Key Findings:
  • Insufficient Tech Stacks: Only 20% of hotel professionals believe current tech stacks (PMS, CRS, RMS, housekeeping, maintenance) are sufficient for efficiency and guest care.
  • Need for Collaboration: 91% of respondents want better collaboration among technology companies for improved integrations.
  • Integration Importance: 86% say better integration processes would encourage more tech investments.
 
Industry Insight:
  • Collaboration is Key: Georgine Muntz, co-chair of the Hospitality Women’s Innovation Council and CEO of Visual Matrix, highlights collaboration among tech providers and hoteliers as crucial for better business results.
  • Validation of Assumptions: The Council’s formation aimed at improving collaboration and standardized integrations, now validated by the survey.
American Pride Bank
Charter Communications Operating, LLC
AAHOA Education
Your hotel's market value is not its taxable market value. There is a difference. Most hotel owners, management companies, tax assessors, and consultants do not know the difference. That's why most hotel owners pay more in property taxes than they should be.
 
Join us and learn:
  • Why disputes exist between business value versus real and tangible personal property value
  • Why the intangible value of a hotel’s franchise is exempt from ad valorem taxation in every state
  • Why only deducting franchise and management fees does not remove all intangible business value from your assessment
  • Why there are four major components to a successful tax appeal
  • Why your hotel’s taxable value may be below your purchase price
  • Why every hotel should file an appeal to reduce property taxes
Do you look at accounting reports as only being needed for taxes? If you do, maybe it’s because you’re often on property and handling day-to-day purchases and decisions. You know what’s coming in and going out. It might surprise you to learn that the most successful hotel owners, with portfolios of all sizes, know something about accounting that others do not.
 
Learn how following industry standard accounting can positively affect your business, help you make more profitable decisions, and see exactly where you can improve while also making it easier to get assistance when you need it the most.
 
This webinar will cover:
  1. The right format for a hotel P&L – It’s simpler than you think.
  2. How it improves your ability to communicate with lenders, insurers, tax consultants, appraisers, brokers, and brands.
  3. Industry comparison tools
  4. Warning sign metrics
  5. The truth about P&L industry compliance Don’t miss this opportunity to see how you can keep more of your revenue and find new opportunities to improve profitability.
Red Roof Inn
Featured Club Blue Member
  
O’Connor is the largest property tax consulting firm in the United States. O’Connor’s team of professionals possess the resources and unparalleled market expertise in the areas of property tax, cost segregation, and commercial and residential real estate appraisals. Their proven solutions continue to help taxpayers reduce their annual property tax rates. To learn more information about potentially reducing your property taxes, visit their website.
DISH Business
Panasonic
Featured Member Benefit
  
AAHOA Members get a 25% discount on the STAR report (during the 1st year of enrollment), 15% discount on Pipeline reports, and a 10% discount on the School Break Report.
 
Click here to view additional benefits, then contact STR at (615) 824-8664, ext. 3504 or info@str.com to get started.
Featured Platinum/Silver Partner
  
At Sonesta International Hotels, we open our doors and welcome the world. We offer service with a passion, loyalty with a purpose, and a commitment to the many faces—new and familiar—that stay with us. The human side of hospitality is the core of our culture. Our mission is to wow every guest, team member, partner and community in which we operate by delivering quality, value and amazing hospitality.
PayRange
Industry News
According to a recent Mews survey, more than three-quarters of all travelers express a strong preference for completely automated front desk or self-service technologies when staying at a hotel.
(Source: HospitalityNet)
After several consistent weeks of strong performances, the arrival of the Juneteenth holiday in the U.S. marked a slowdown in hotel occupancy during a summer that has otherwise been quite strong.
(Source: CoStar)
Although the pandemic is largely an afterthought for most travelers these days, the spectre of COVID-19 looms large over the hospitality industry as many guests expect a more tailored and richer experience.
(Source: Hospitality Investor)
Naylor Association Solutions
Today's Hotelier

U.S. Representative Shri Thanedar on Building Better Businesses

Like many AAHOA Members, Congressman Shri Thanedar (MI-13) made his way to the United States in search of new opportunities and a new life. Arriving at age 24 from India, he immediately set forth establishing himself and creating a brighter future for himself and his family back home.

"I came here looking for economic opportunities," he said. "I got an education – a Ph.D. – and I started a small business that grew to about 500 employees."

Today, this self-starting businessman and author is a member of the United States House of Representatives, from Michigan’s 13th district, a living embodiment of the power of the American Dream.

Read more

In the Market
  
As Truist Securities wrote, “Overall U.S. RevPAR was +6.9% y/y for the week ending 6/29/2024, per STR, above the prior week's result of -2.3% y/y and above the trailing 10-week average of +1.9%. As we expected, last week was positively impacted by strong business travel (Group RevPAR: +26% y/y) as last week was in between two holiday-impacted weeks (Juneteenth the week prior and July 4th this week). Adding to the calendar shift impact is the timing of both holidays being in the middle of the workweek. We anticipate sharply reduced business travel in next week's data set, a net headwind given group is the strongest travel segment today (and leisure is the weakest). Upscale RevPAR: +8.2% y/y; Upper Midscale RevPAR: +5.4% y/y.”
 
For more, read the full report here, and read the China/Europe report here.