Hotel ROI is a fast-paced education series built to inform, inspire and provide actionable insight that hoteliers can take and apply to their businesses right away. Hotel ROI takes on the Windy City and surrounding area at the Wyndham Grand Chicago Riverfront today. Local market experts will focus on critical issues, like problems that could be eating into your bottom line, and provide usable data that will help you drive profits upward. The next Hotel ROI event will take place in Pittsburgh on Sept. 14, which will be followed by three others: Atlanta on Sept. 27, Baltimore on Oct. 6, or Charlotte on Oct. 11.

In May, the Dept. of Energy’s Better Buildings Alliance selected AAHOA Treasurer Jagruti Panwala to sit on the Hospitality Steering Committee, representing AAHOA’s 16,000+ members. Through BBA, AAHOA will work with the DOE to educate and encourage America’s hoteliers and others within the hospitality industry to reduce their energy consumption. This month the committee finalized its priorities for fiscal year 2018, and will continue to work throughout the year to identify and validate high-impact technologies that produce significant energy savings.

In the next few weeks, AAHOA women will convene just minutes away from the happiest place on earth for the 2017 Women Hoteliers Conference. The event, which is slated to take place Sept. 15-16 at the Embassy Suites by Hilton in Anaheim, Calif., has been updated this year with more education sessions, interactive activities, such as creating a development plan, that will help attendees apply what they're learning throughout the day and lots of networking opportunities. Carl Winston, director of the School of Hospitality & Tourism Management at San Diego State University; Tammy Farley, CEO of Rainmaker Group, Inc.; Vinay Kumar, a career coach for TEOCO Corporation; and a full slate of other great speakers will be on-site to offer an insider perspective, personal insight and advice that can help participants take their business to the next level. Register today to reserve your spot.

AAHOA PAC contributors recently participated in a telephone town hall conference with Congressman Tom Rice (R-SC). On this exclusive call, Rep. Rice discussed the prospects of tax reform and other important issues facing Congress.

Secretary R. Alexander Acosta has asked AAHOA members to complete this quick one-minute multiple choice survey so that the department can better understand the labor and workforce issues hoteliers face.

Recently AAHOA members in Florence, Ala., fought against a 5 percent lodging tax increase proposal. After rigorous advocacy efforts, the Florence City Council voted against the tax proposal in a vote of 4 to 2. Many thanks to Hiran Patel and AAHOA’s Alabama hoteliers for their tremendous leadership.

The association will host two major charity golf tournaments near the end of this month. The 14th Annual Northwest Region Charity Golf Tournament and Auction will be held in Aloha, Ore., on Aug. 23 at the Reserve Vineyards & Golf Club. Money will be donated to the Make-A-Wish Foundation of Oregon, the Autism Society of Oregon and Businesses Ending Slavery and Trafficking (BEST). The 2017 Charlotte Shootout, which will be held in Charlotte, NC, Aug. 26-27 will be held at the Golf Club at Ballantyne. Money raised will be donated to several different local and national charities. These events offer AAHOA members an opportunity to network with peers while putting their time and resources to good use in the community. 

Get ready Oregon, Alabama and Georgia! An AAHOA regional meeting is coming to a city near you. The Northwest Regional Conference & Trade Show will take place Aug. 22 in Portland, Ore., at the Holiday Inn Portland Airport. Eric Cook of Mammoth HR will be the special guest speaker. Further down south, the Alabama Panhandle Regional Conference & Trade Show will take place Aug. 29 at the Embassy Suites in Birmingham. Regional Director Nitin Patel will be on hand to address and respond to questions about industry trends and member concerns. Following Alabama’s lead, the Georgia Regional Conference & Trade Show will take place Aug. 31 at the Westin Atlanta Perimeter. This regional meeting will feature a young professionals education session in addition to regular programming.

The AAHOA CHO program, the only hotel owner certification program offered in the U.S., is a nine-module course that provides a comprehensive overview on hotel ownership, strategic management and operations. The event will be held Aug. 14-Aug. 18. Register today.

Check In the Market Today each week for a comprehensive summary and analysis of current economic and market metrics for the hospitality industry. These complimentary reports offer detailed insight on the impact of these metrics for hotel owners across the country. Stay ahead of the competition with this week’s reports.