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April 5, 2018
 AAHOA News
A new report released by Kalibri Labs -- U.S. Groups & Meetings: The Economics and Complexity of Intermediation -- is now available free of charge to AAHOA members. The first of its kind, the report is filled with detailed insight and key metrics that reveal the complex process and increased intermediation in the groups and meetings segment. Access the report here.
North Pacific Ambassador and lifetime AAHOA member Bijal Patel was recently elected to the California Hotel & Lodging Association (CH&LA) Board of Directors. Patel, owner of Coast Redwood Hospitality will serve in 2018 as secretary and treasurer. A member of AAHOA's Young Professional Committee, he is the youngest board member to be elected to the CH&LA Executive Committee and will be the first association chair under the age of 30. At the recent AAHOA Annual Convention & Trade Show, Patel was honored with the 2018 Outstanding Young Professional Hotelier Award.
Hotel owners of Wyndham properties are invited to participate in the company’s upcoming annual conference April 9-12 in Las Vegas. The conference will cover topics like revenue generation, customer experience, leadership and hotel technology, and provide owners an opportunity to network with and learn from industry peers and experts. AAHOA officers will be speaking several times during the conference, as well as holding a brand alliance meeting on Monday, April 9. A certification program in hospitality management is being offered but space is limited. The first 50 people who register for both the conference and the training will receive a $500 credit on their May 2018 franchise account statement.
Events and Happenings
Town hall and regional meetings are a great opportunity to build your professional network and to learn more about the AAHOA programs and resources available to help you strengthen every aspect of your business. Coming up soon:
May 22 - North Pacific Regional Meeting - San Jose, Calif.
May 24 - South Pacific Regional Meeting - Anaheim, Calif. A charity golf tournament will be held on May 31 in
conjunction with the Southwest-Albuquerque Regional Meeting. Proceeds from the
event will go to support pediatric cancer research and the Roadrunner Food Bank
of New Mexico. 
AAHOA Education
Upcoming Webinars – April 2018
In the MarketOverall U.S. RevPAR was only slightly up (.7%) compared to this time last year, per STR. Independent hotels fared well at +5.6 percent, but upper midscale (-3.7%) and midscale (-.6%) underperformed. What outperformed were more leisure-focused hotels; the strongest chain scales were luxury and economy. In both cases, the gains were largely rate driven. For more, read the full report. Also, be sure to check out the Corporate Rate Negotiations report, the January 2017 RevPar report, the Calendar Shift RevPar Roadmap and the Margin Monitor. The Calendar Shift RevPar Roadmap takes a deep dive into how RevPAR is estimated to be impacted by the changing dates of various holidays. The Margin Monitor focuses on hotel profitability trends and specifically for U.S. changes in labor costs. Also, be sure to check out the Corporate Rate Negotiations report, the January 2017 RevPar report, the Calendar Shift RevPar Roadmap and the Margin Monitor.
The Calendar Shift RevPar Roadmap takes a deep dive into how RevPAR is
estimated to be impacted by the changing dates of various holidays. The
Margin Monitor focuses on hotel profitability trends and specifically
for U.S. changes in labor costs.
Featured Platinum/Silver MemberFeatured Member Benefit
Industry News
With new tech tools emerging daily, the hospitality industry is always on top of the latest trends and research. Industry experts predict that although technology will enhance the guest experience, it will never replace the way hotel staff and owners cater to their guests. (Source: Successful Meetings)
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