Hotelier Weekly
September 17, 2020

AAHOA News
  
This week, AAHOA released the Regional Conference and Trade Show schedule, which features eight regional events taking place starting next month and into December. A completely virtual experience, this year’s regional lineup will bring together attendees, vendors, and board members for a day of region-specific education, networking, and an interactive trade show. You don’t want to miss this series! Whether you own a hotel in one region or many, AAHOA encourages you to register for each regional conference in which you own properties. Sponsorship and exhibit opportunities are also available. Email sales@aahoa.com to learn more. Access AAHOA's Calendar of Events here.
  
There has never been a better time to earn your CHIA designation! AAHOA’s offering the CHIA program as a completely digital course in the month of October. You can attain this analytics-focused, hotel-related certification for industry professionals at a fraction of what it would cost if you were not an AAHOA Member. Registration is capped at the first 50 participants; only members in good standing can register for the training. The cost for registration is only $100. Reserve your seat now!
  
BLLA is hosting its first-ever digital summit, which kicked off today and goes through tomorrow. Attendees are taking part in mentorship sessions, open Q&A, virtual speed dating, workshops, and more. Keynote speakers include Ariana Huffington, Ian Schrager, Roger Dow, and Jacques-Olivier Chauvin. Learn more here
  
On Tuesday, September 15, AAHOA Chairman Biran Patel shared his insights and expertise at the IMN Distressed Hotel Forum during the panel, “The Road to Recovery: State of the Hospitality Industry.” Panelists uncovered the impact of short-term rentals on the hotel industry, what service models and hotel types are most resilient in today’s market, U.S. hotel performance data, and consolidation in the industry.
  
The 24th Annual International African American Hotel Ownership & Investment Virtual Summit & Trade Show is taking place this week, where AAHOA Chairman Biran Patel, Vice Chair Vinay Patel, Secretary Bharat Patel, and Young Professional Director Western Division Miraj S. Patel shared their perspectives on hotel ownership, diversity in the industry, how legislation is currently affecting the hospitality industry, and perspectives from the top. Learn more

Radisson Hotels
DISH Business
Allbridge
Ascentium Capital , LLC
Events and Happenings
  
AAHOA is hosting upcoming virtual events to share the latest updates for America’s hotel owners in various parts of the United States. Add these upcoming events to your calendar now. 
Pacific Lodging Supply
BDK America
AAHOA Education
  
In a recent Morning Consult survey, a whopping 72 percent of respondents said concerns about cleanliness and sanitization affect their decision on whether to stay in a hotel. AAHOA has partnered with P&G Professional to create the AAHOA/P&G Professional’s Training in Hotel Sanitization and Cleanliness. This all-digital program covers what hoteliers need to know as it relates to the effective sanitization of your property. This program is completely FREE and is available to the entire hospitality industry. Download our infographic to learn more and sign up for this valuable training today!
  
AAHOA is bringing you a series of COVID-19-related webcasts that will keep you informed and help determine next steps for your business. We have educated more than 30,000 hoteliers to date and feature more than 170 webcasts separated by category in our library. AAHOA is making these webcasts available to the industry, so share with those in your network, whether they're an AAHOA Member or not. 
 
Register Now for These Upcoming Webcasts: 
In the Market
  
As Truist Securities (formerly SunTrust Robinson Humphrey) wrote, “Economy (-12.6%) was the relatively strongest chain scale for branded hotels; Upper Upscale was the weakest at -72.0%. Upscale (-55.9%) underperformed the industry average; Upper Midscale (-41.3%) outperformed. There is a lot to reflect beyond the weaker headline results, so we dig into the detail (in the note link). Most important: we now have the start of the traditional corporate travel season post-Labor Day and the initial results are not encouraging. Day-of-week results show the fall-off from weak corporate travel: Sunday (holiday) occupancy was 57.1% with Tuesday-Thursday in the mid-40s. Midweek ADR was down in the low 30s% y/y. This led to RevPAR for the midweek down in the low 60s% y/y with Luxury and Upper Upscale down in the low 80s%. These results are materially worse than the running 28 days.”
 
For more, read the full report here, and read the China and Italy reports here.
United Insurance Agencies
Howey & Associates
Featured Club Blue Member
  
Ecolab, the global industry leader in hotel cleaning and sanitization, offers preferred pricing to AAHOA Members. Save on laundry, housekeeping, kitchen, pool and spa chemical programs, and more! For more information, please visit the website, then contact Michael Pfister or call 952-852-0926 today!
Featured Platinum/Silver Member
  
With the best technology in the industry, DISH Business delivers a premium entertainment experience for properties of all sizes. EVOLVE by DISH lets your guests cast personal content, watch live TV and access the apps they love – all on your in-room TV. Get DISH to give your guests the entertainment they want at prices you’ll love. Visit the website, then contact Tyler Floyd to start saving today!
Featured Member Benefit
  
AAHOA Members can receive monthly reports that track and compare the valuation levels, trading levels, and credit profile of each of the U.S. publicly traded Hotel C-Corps and Hotel Real Estate Investment Trusts. It includes pro forma adjustments for any announced acquisitions, dispositions, financings, and other corporate actions. All data is based on publicly available information, including equity research analyst estimates. Contact Jonathan Falik for more info.
Spectrum Enterprise
Hotel Fitness
Industry News
  
As COVID-19 continues to be a top concern as travelers get back out into the world, hoteliers will need to redefine what's considered "clean." Spray-and-wipe techniques will be replaced with sanitization protocol. New technology on the rise will help ensure every property is as safe as possible.
(Source: Hospitality Upgrade. Photo Credit)
  
Long-haul travel won't be back in full swing any time soon. But after months of staying at home, travelers are itching to get out. Enter the staycation. Guests will opt to drive rather than fly to new destinations and those destinations will be closer to home. There are steps hoteliers can take to cater to these travelers and keep them coming back.
(Source: eHotelier. Photo Credit)
  
COVID-19 has changed the way guests will travel. We won't see 24-hour business trips or spur-of-the-moment vacations, but the pandemic has ushered in a "new normal" of hotel guests. Instead of bare necessities, guests may look for hotels that cater to work-life balance, for example. And safety will be top of mind for everyone.
(Source: Hospitality Design. Photo Credit)
Alliance Laundry Systems-UniMac
Acculock Inc
Today's Hotelier: In Case You Missed It

SEPTEMBER ISSUE

The September 2020 issue of Today's Hotelier magazine is now available! In this issue, we chat with AAHOA's first chairman, HP Rama, and continue digging into COVID-19. As our industry recovers, AAHOA is bringing you the content that matters.

Featured Content

Join thousands of AAHOA Members, brand CEOs, and industry professionals by subscribing to our magazine. Receive every digital issue of Today’s Hotelier as soon as it’s released to the public. Click here to subscribe.

 

 

 

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