AAHOA Chairman Biran Patel will give opening remarks at the 2020 Latino Hotel Association Virtual Conference, to be held 11 a.m.-2 p.m. EDT Tuesday, October 13. This year's event, titled "Get a ‘New Normal’ Perspective on Hotel Leadership & Ownership," will cover topics such as "Keeping the Dream of Hotel Ownership Alive," "Achieving Success Amid COVID-19," "Sourcing Financing Today," and "The State of the Hospitality Industry," as well as a Capitol Hill update. Don't miss it. Register today.  

AAHOA President & CEO Cecil P. Staton will be a featured guest the Florida Restaurant & Lodging Association’s eighth annual Marketing + Operations Summit. The live-in-person event, to be held October 12-13 in Destin, FL, will showcase leading industry trends, best practices, top-notch speakers and unparalleled networking opportunities for attendees. Register today and join Florida’s most influential hospitality professionals and top-level executives at this premier event!

Registration is officially open for all eight events on AAHOA's 2020 Regional Conference & Trade Show schedule, which kicks off this month and continues into December. These completely virtual happenings will bring together attendees, vendors, and board members for a day of region-specific education, networking, and an interactive trade show. Whether you own a hotel in one region or many, AAHOA encourages you to register for the conference in every region where you own properties. Sponsorship and exhibit opportunities also are available. You don’t want to miss these! Email sales@aahoa.com to learn more, then access AAHOA's Calendar of Events here and register today!

AAHOA Members who also are RLHC owners, you are invited to join AAHOA at the RLH Corporation Virtual Conference & Expo on October 13-14. AAHOA will have a virtual booth within the Exhibitor Hall and AAHOA Chairman Biran Patel will speak during the second General Session on October 14. Register and attend for free.

In a recent Morning Consult survey, a whopping 72 percent of respondents said concerns about cleanliness and sanitization affect their decision on whether to stay in a hotel. AAHOA has partnered with P&G Professional to create the AAHOA/P&G Professional’s Training in Hotel Sanitization and Cleanliness. This all-digital program covers what hoteliers need to know as it relates to the effective sanitization of your property. This program is completely FREE and is available to the entire hospitality industry. Download our infographic to learn more and sign up for this valuable training today!

Truist Securities (formerly SunTrust Robinson Humphrey) reports, “Economy (-15.9%) was the relatively strongest chain scale for branded hotels; Luxury was the weakest at -74.9%. Upscale (-57.4%) underperformed the industry average; Upper Midscale (-41.3%) outperformed. In what is not-so-great news but not surprising to us, headline RevPAR results were very similar to the prior week (ending 9/19). Now that we have three weeks of post-Labor Day results, there is even clearer support that higher-rated corporate travel remains very impaired and we do not see this impairment changing soon. Like the prior week, midweek RevPARs for Luxury and Upper Upscale continue to hold in the negative mid-80s%, marginally better than April-May, although we recognize more hotels are open (more competition). While there is a calendar shift impact from the High Holidays and wildfire impact from the West Coast, the macro dominates the micro for the RevPAR results. (City-specific trends across the country are generally fairly uniform with weekend outperforming weekday).”

Dell empowers business owners to use technology to realize their dreams. Now, the computer technology giant has partnered with AAHOA to bring members savings of 30 percent to 40 percent off the everyday price on their systems and Dell-branded electronics and accessories! Visit https://www.dell.com/AAHOA to shop or call 800-757-8442 today. Please mention you are an AAHOA Member and use Member ID 530002735094.

As a leading supplier to the hospitality industry, we provide the maintenance supplies, furniture, fixtures and equipment, and renovation and rebranding services you need. We have more than 100,000 products, including logo amenities, guest room supplies, PTACs, and lighting. And our nationwide distribution network ensures you’ll get fast, on-time delivery. Visit the website, then contact Geoff Feingold to get started!

AAHOA Members, get preferred access to the market's best rates and terms. Non-recourse bridge and permanent loans, as well as refinance and acquisition hotel loans available. LTVs up to 75 percent off with potential for cash-out. Visit the website, then contact Rushi Shah for a no-obligation pre-approval.

The COVID-19 pandemic dealt a cruel blow to the hotel industry. Travel numbers dropped seemingly overnight, leaving hotel REITs in uncertainty. REIT recovery will be slow, but there are already signs of resumed business for these properties.

Prior to COVID-19, health and wellness were popping up in conversations around guest expectations. Health and safety concerns have been spotlighted as people return to travel, but health and wellness look a little different from pre-pandemic times.

The effects of COVID-19 on the U.S. economy cannot be understated. In the aftermath, the hotel industry is facing a liquidity problem forcing hoteliers to get creative on how to capitalize with what they currently have.

*Disclosure: AAHOA receives compensation from Chase.