National Slavery & Human Trafficking Prevention Month is in full swing and we are continuing our efforts to raise awareness to stamp out this human atrocity. Tuesday, January 11, was National Human Trafficking Awareness Day and we thank everyone for participating in this important campaign. Together, we can work to raise awareness of human trafficking in our industry. If you're an AAHOA Member and haven't already done so, get yourself and your staff trained to recognize the signs of trafficking through our Businesses Ending Slavery and Trafficking (BEST) Inhospitable to Human Trafficking Training Sponsored by AAHOA FREE online training. Note that some states require annual training to frontline employees. 

Last week, new Platinum Industry Partner Consolidated Hospitality Supplies was incorrectly identified as a new Silver Partner. Consolidated Hospitality Supplies is a multi-brand, shared-services hotel distribution company, and a leading provider of OS&E. They work to lower cost-to-serve performance across hospitality supply. Welcome, new Platinum Industry Partner!

AAHOA Members, are you making the most of the Employee Retention Credit? If you're not sure, Leyton is here to help! Leyton is working with AAHOA to help you receive your maximum ERC claim, whether you have one property or 20. Leyton recently worked with a hotel group that owns multiple properties and, so far, they’ve helped the group claim the ERC for seven locations. For one of their flagship properties, they received $140,000 back from the IRS! Click here to learn more. The ERC has proven to be one of the most beneficial tax credits available to hoteliers that have been financially impacted by the pandemic. Book your FREE consultation today to see how much you qualify for. You could be leaving thousands of dollars on the table!

The first Regional Conference & Trade Show thisi year is the Central Midwest regional, set for February 15 in Tulsa, OK. This regional will bring together attendees, vendors, and AAHOA leadership for a day of region-specific education and updates you can’t get anywhere else, networking, and deal-making on the trade show floor. This Central Midwest regional is open to all hotel owners and you do not have to be an AAHOA Member to attend. Don’t miss out, register today!

AAHOA will soon be releasing its full 2022 events schedule. In the meantime, check the lineup below for an event in your area. (All times are local.)

Truist Securities (formerly SunTrust Robinson Humphrey) reports, “On a 2-year run-rate, RevPAR was -19.0% vs. +27.4% in the prior week’s 2-year run-rate. Upscale RevPAR: +65.7% y/y and -25.6% over 2 years; Upper Midscale RevPAR: +52.8% y/y and -7.2% over 2 years. While we can point to the impact of Omicron, especially to business travel (individual and group) in the traditionally low-demand period of early January, the 2019 comparison is also impacted by a tough calendar shift (2019 comparison week starting 1/6 vs. 2021 on 1/2). Given timing of conferences in 2019, we expect even more complicated city comparisons in January. For example, the JPM healthcare conference was between 1/7 and 1/10 in 2019, a driver to San Francisco RevPAR being down 87% last week vs. 2019.”

 

Independent public adjusters are invaluable members of your insurance claim settlement team for help in dealing with commercial or residential catastrophic loss. Negotiating a claim after a devastating event such as a fire, flood, earthquake, hurricane, or any natural disaster is a monumental task. The insurance company will use their team to attempt to minimize your loss. That’s where we come in. WorldClaim Global Claims Management is a 33-year-old international firm of public insurance adjusters advocating on behalf of commercial, institutional and individual policyholders. We provide the highest level of claims management services to clients around the globe. For more information, visit our website, then contact Russell Heath today.

Champion PTAC manufactures full lines of proprietary PTAC solution systems for the hotel, condominium, apartment, and residential markets. With more than 25 years’ experience in the commercial construction industry, Champion-PTAC brings to the commercial and residential markets for the first time leak-free PTAC systems with its patented and proprietary Champion-PTAC Wall Sleeve Design and Condensate Pellet Delivery System. Champion-PTAC’s delivery systems are backed by their 100% leak-free guarantee. Visit the website for more information to get started!

AAHOA is proud to collaborate with Kennesaw State University to establish the Michael Leven and Lee Dushoff AAHOA Scholarship for Compassionate Leadership. This annual scholarship will support students seeking an undergraduate degree in hospitality management. For more on the qualifications and how to apply, please contact Seth Walker or call 470-578-2206. To make a tax-deductible contribution to the scholarship endowment, please click here. 

As technological capabilities grow, some hotels are looking to new, immersive offerings that can put guests inside a property before leaving home.

As the economy remains affected by the pandemic's ripple effects, some hotels are finding success in attracting travelers by improving the guest's experience while on (and off) property.

With all eyes on a full economic recovery, pent-up demand, technological innovations, and sustainability appear set to shape the industry in the near and long-term future.