It's truly an exciting time for AAHOA. ElevateHER, the new AAHOA initiative designed to champion and support all women in the hospitality industry, has been launched!

 

This exciting new initiaitve is aimed at elevating, educating, celebrating, and empowering the women hoteliers of AAHOA and across the industry. Furthermore, as part of the initial launch of this initiative, AAHOA is hosting a Women Hoteliers ElevateHER Conference and Retreat, October 26-27, 2022, in Cincinnati, OH.

 

“Women are the backbone of this industry, and AAHOA recognizes the importance of helping advance women’s initiatives in our industry and beyond,” said AAHOA Chairman Neal Patel, CHO, CHIA. “I'm proud to see more and more women hoteliers in top leadership positions within the association, and the industry at large. AAHOA’s ElevateHER initiative further highlights our organization’s commitment to encouraging women hoteliers to take an active role in hospitality with a program created to elevate them in every way.”

 

To read the entire press release issued on August 9, click here.

On Friday, August 5, the Los Angeles City Council voted on what to do regarding the Hotel Land Use and Replacement Housing Requirements Ordinance, a controversial ordinance that would require hotels to allocate vacant rooms to city residents experiencing homelessness. Unfortunately, placing unsheltered individuals next to paying guests will not solve the city’s rampant homeless issue but rather place the immense burden of this devastating, pervasive crisis on the doorstep of the hotel industry.

 

This creates serious safety concerns for guests, housekeepers, and all hotel staff. Hotels and their employees do not have the proper social worker training nor are they equipped to provide the necessary services to unsheltered individuals. Additionally, the ordinance institutes damaging development requirements and other fees for new hotel developments.

 

Following the City Council’s 12-to-0 vote, the land use ordinance will be placed on the ballot of the next regular city election. AAHOA will remain active and engaged on this issue to protect the safety of hotel staff and the betterment of the Los Angeles travel and tourism industry.

 

Listen to the radio interview with Southern California Public Radio where AAHOA President and CEO Laura Lee Blake discusses the matter and the city's decision to let the voters decide.

The August edition of Today's Hotelier is officially here!

 

In this issue, we explore the road to recovery, including maximizing revenue in an unpredictable market. We also discuss topics such as key revenue-related provisions in hotel purchase and sale agreements, determining which underwriting metrics matter most to lenders in the current economic environment, finding new revenue and cost savings in unexpected places, and much more.

 

To read the featured content and explore the entire issue, click here.

The Northwest Charity Golf Tournament, which took place this past Monday at Langdon Farms Golf Course in Portland, OR, has been our most successful charity golf tournament thus far! We are incredibly excited to announce that we raised nearly $100,000 from just this ONE golf tournament. 

 

Thank you so much to our sponsors who make these events possible, and thank you to our Northwest Regional Director Taran Patel, as well as the Regional Ambassadors who attended to support their region.

 

The success of the Northwest Charity Golf Tournament further proves the importance and impact of the golf tournaments. We have two more on the calendar for this year, so if you're interested in attending one, make sure to register before it's too late!

The Employee Retention Credit has been one of the most beneficial tax credits available to hotels that have been financially impacted by COVID-19. Due to various updates and changes to the legislation, there remain many misconceptions about business eligibility, which has resulted in an underutilization of this tax credit.

 

If you think you don't qualify, it's time to take a second look. You can claim up to $26k per employee.

 

Text Vivek Arora to find out how much you may be eligible for: 781-985-2784.

Ready to hop on a call? Schedule here.

The month of August is full of Regionals, Town Halls, and even a Charity Golf Tournament! Check out our lineup of events coming your way. Make plans to join us by registering today. (All times are local.)

Truist Securities reports, “Last week’s RevPAR was up against a +87.9% comparable result in 2021 vs. +102.9% in the prior week. On a 3-year run-rate (vs. 2019), RevPAR was +8.5% vs. +13.9% in the prior week’s 3-year run-rate. Upscale RevPAR: +17.9% y/y and +3.0% over 3 years; Upper Midscale RevPAR: +9.5% y/y and +11.1% over 3 years. While RevPAR growth showed a sequential decline w/w (3-year compare), RevPAR growth was approximately equal to the prior 20-week average. We continue to observe the upper-end outperforming the lower on a y/y basis, likely due to the return of business and group travel to these segments whereas the lower-end chain scales, while still significantly performing above 2019 levels, have difficult y/y leisure comps. Additionally, this summer we have observed some of last year’s “hot” leisure markets, notably those in Florida, showing some of the weakest results of the top-25 markets. We attribute the weakness in “hot” leisure markets to Americans returning to Europe for vacation, the dilutive impact of significant growth in short term rental supply, and from record-high room rates in these markets that are starting to price-out some customers.”

For more, read the full report here, and read the China/Europe report here.

As North America’s leading hospitality procurement services provider, Avendra offers AAHOA Members competitive pricing from its 800+ supplier contracts. Earn huge savings on engineering, rooms operations, administrative, replacement FF&E, and more! The website or call 866-AVENDRA and start saving today!

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As part of an increasingly momentous global movement, more hoteliers than ever are joining the cause to reduce waste and become more-intelligent consumers themselves.

Thanks to the opportunities created by a recovering industry, boutique brands are blazing their own trail, relying on the power of community to generate bookings.

Two businesses long tied to one another, hotels and airlines, have each faced a persistent labor shortage during the past two years, but hoteliers have thus far weathered the storm much better than the airlines.