Happy September 1! There's no better way to kick off a new month than with a shiny new edition of Today's Hotelier. Our September edition is the Guest Experience issue and features Chico Patel, Co-CEO of Wealth Hospitality, on the front cover.

 

Are you interested in attending AAHOA's first-ever ElevateHER Women Hoteliers Conference & Retreat? If so, don't delay and register today! This conference is FREE to attend, so help spread the word and invite your fellow women hoteliers!

 

ElevateHER is AAHOA's newest initiative that was created specifically to empower, educate, and elevate female hoteliers. By attending this event, you will have the chance to mingle with other powerful women in the industry, gain incredible insights from some of hospitality's most successful female hoteliers, and learn about techniques to manage work-life balance while taking your leadership to the next level.

 

The time is NOW. Let's ElevateHER to the next level.

The AAHOA Charity Golf Tournament Series has been a huge success so far, having raised nearly $300,000 for charities across the U.S. and hosting hundreds of players! There's only ONE MORE golf tournament left for this year, which will take place on Friday, September 9, at the stunning Chateau Elan Golf Club in Braselton, GA.

 

If you want to attend the Southeast Charity Golf Tournament, register as soon as you can so you don't miss your chance, because these events are capped at 140 players!

 

Thank you to our incredible sponsors who make these golf tournaments possible, and to our members for showing up and supporting great causes. With these golf tournaments being such an integral part of AAHOA's community involvement, we appreciate all efforts to make these events a success.

The Employee Retention Credit has been one of the most beneficial tax credits available to hotels that have been financially impacted by COVID-19. Due to various updates and changes to the legislation, there remain many misconceptions about business eligibility, which has resulted in an underutilization of this tax credit.

 

If you think you don't qualify, it's time to take a second look. You can claim up to $26k per employee.

 

Text Vivek Arora to find out how much you may be eligible for: 781-985-2784.

Ready to hop on a call? Schedule here.

We have officially entered September and AAHOA events are not slowing down! Check out our lineup of events coming your way. Make plans to join us by registering today. (All times are local.)

The 2022 My Place Convention is being held from August 30-September 2 at the beautiful Eau Palm Beach Resort & Spa in West Palm Beach, Florida, and several AAHOA Board Members are guest speakers during the convention. AAHOA Chairman Neal Patel spoke yesterday on the panel "Eau-pening Opportunities with Industry Leaders." Past AAHOA Chairwoman (2019-20) Jagruti Panwala also spoke yesterday on a panel called "Women in Hospitality," and AAHOA Treasurer Miraj S. Patel is speaking today in the session, "Born to Lead."

 

AAHOA is extremely proud to have members of our leadership who continue to be actively involved in hotel industry events, spreading their knowledge and expertise with hoteliers and industry professionals all across the country.

As mentioned in last week's newsletter, AAHOA will very soon be releasing a webcast series entirely devoted to the 12 Points of Fair Franchising. The videos within the series will be released about two weeks apart, with one video dedicated to each point.

 

AAHOA is looking for members who are interested in speaking about one or more of the 12 Points for the webcast series. If you are interested in being featured, please contact Melissa Stern (melissa@aahoa.com) and specify which of the Point(s) you would like to talk about. Please know that availability is based on the volume of responses we receive.

 

Thank you in advance to those who are eager to participate! Stay tuned for further updates regarding the 12 Points Webcast Series.

Truist Securities reports, “Last week’s RevPAR was up against a +68.3% comparable result in 2021 vs. +74.9% in the prior week. On a 3-year run-rate (vs. 2019), RevPAR was +12.1% vs. +12.2% in the prior week’s 3-year run-rate. Upscale RevPAR: +40.4% y/y and +7.1% over 3 years; Upper Midscale RevPAR: +23.3% y/y and +12.3% over 3 years. As discussed previously, weekly comps begin to get very noisy starting with this most recent week. Labor Day shifts by a week in 2019 (tougher comp) and Hurricane Dorian starts to make for an easier comp in Florida markets. Net net, we found results very strong on ADR.”

For more, read the full report here, and read the China/Europe report here.

With the best technology in the industry, DISH Business delivers a premium entertainment experience for properties of all sizes. EVOLVE by DISH lets your guests cast personal content, watch live TV and access the apps they love – all on your in-room TV. Get DISH to give your guests the entertainment they want at prices you’ll love. Visit the website, then contact Tyler Floyd (Tyler.floyd@dish.com) to start saving today!

MassMutual is a leading mutual life insurance company that is run for the benefit of its members and participating policyowners. MassMutual offers a wide range of financial products and services, including life insurance, disability income insurance, long term care insurance, annuities, retirement plans and other employee benefits. For more information, visit www.massmutual.com, then contact Ana Lucia Divins (analuciadivins@massmutual.com) to get started.

The members of AHIA specialize in hospitality industry legal issues and have a minimum of five years' experience for in-house counsel and 10 years' experience for outside counsel. All AHIA members are committed to promoting professionalism, continuing education, and improved communication, which creates a network of competent experienced attorneys committed to improving legal services throughout the hospitality industry. Access their nationwide directory to find a hospitality industry lawyer near you.

With the work-from-anywhere trend remaining popular with employees formerly tied to an office, hotels are uniquely positioned to create spaces for those looking to avoid an office and a desk in their dining room.

As the technology becomes more widely adopted, an increasing number of hotels are experimenting with blockchain-based solutions, including more-robust product-tracking capabilities.

With the summer travel season nearly concluded, hoteliers are turning their attention to the remainder of the year, and most indicators suggest a continued pattern of growth.