Productivity Enhancers: Oakland
Driver Creates App to Get Truckers Out Of Line at Port of Oakland
Another mobile phone app has been developed to get truckers out of line at the Port of Oakland. This time, it’s the brainchild of a harbor driver.
"Jupigo," the app introduced by Filex Fok, a licensed motor carrier at the port, helps harbor truckers exchange empty cargo containers without ever entering the port. The objective is to keep truckers on the road, not waiting at busy terminal gates.
The app is the third to be introduced at the Port of Oakland this month to shorten lines at terminal gates. The others give drivers real time metrics on gate queues and terminal transaction times.
Jupigo functions like a dating app for truck drivers who have equipment needs. Drivers with empty containers to return post their equipment availability on Jupigo. Truckers searching for empties post their requirements as well. The app automatically alerts both drivers, who can then initiate a container exchange.
"Imagine the benefits when there is a match on this platform," said Mr. Fok; "two trucks off the waiting line and on the road making productive trips."
Among the benefits, Mr. Fok notes, are reduced diesel emissions and fuel consumption because truckers won’t wait in line to return empty containers, less crowding at marine terminal gates, and bigger paydays for drivers who can haul more cargo by making fewer port visits.
"Everyone gains from this development," said Port of Oakland Maritime Director John Driscoll. "But what I like is that this was created by truckers for truckers."
Container swaps executed outside marine terminals are known in the industry as street-turns. They’re desirable because they spare drivers the need to pick-up or return empties in the port. Oakland truckers have used email or online chats to arrange street-turns.
Mr. Fok said Jupigo will be more efficient because of its automatic matching feature. But he added that his app can’t finalize street-turns. Truckers must still contact the shipping lines that own the empty containers. That’s usually done through an online form.
Jupigo estimates 2,000 to 3,000 street turns are conducted weekly by Port of Oakland drivers weekly. The company hopes to more than double the number with its new app. For every street-turn it enables, two more trucks are kept out of line at Oakland terminals.
Jupigo should be available in app stores next month, Mr. Fok said. He said there’ll be no charge for the feature. "The payoff is increased efficiency for all of us who drive at the Port of Oakland," said Mr. Fok.