LaGrange College student, Kayla
White, interns with Troup County’s Senior Center, the Active Life
Prior
to interning with Troup County’s Senior Center, which is part of their parks
and recreation department, graphic design major Kayla White was largely unaware
of the operations of county government. However, upon completion of her
internship, White now has a much better grasp of the
operations of county government and a much greater appreciation for all of the
work that they do in serving the public.
During
the course of her internship, White was tasked with developing a marketing
strategy for the Active Life Senior Center in order to increase attendance at the
events and programs that the center offers and to spread the word about some of
the county services that are available to Troup County residents. White also
worked on developing brochures, flyers, and a new logo for the center and
played an integral part in updating of their social media sites.
For
White, the most significant success of her internship was the opportunity to
engage with the public in understanding how better to reach them with the center’s
marketing and advertising. White is also extremely proud of the work that she
did in designing the organization’s new logo and slogan in seeking to give the center
a fresh start.
Reflecting
back on her internship experience, White feels that she significantly
strengthened her marketing abilities, in that she was able to understand what
it was that the public wanted to see in the center’s advertising and marketing.
She also gained experience working with certain design software, something
that will benefit White in her coursework at LaGrange College.
White
strongly encourages future interns to apply for intern positions in county
government, as it is a great way for one to gain hands-on experience in the
field in which they wish to work. As for her future, White says that she is now
considering a career in county government.
For more information on the GCIP, please visit the
ACCG Civic Affairs Foundation website at http://www.civicaffairs.org.