ABA Bank Marketing
August 19, 2022
Is TikTok Right for Your Bank?
Margle Media, LLC®
TikTok is the fastest-growing social platform, boasting over one billion monthly active users (Statista). And your competitors are beginning to infiltrate the platform, reeling in those Gen Zers and younger Millenial consumers and capitalizing on the older ones. If you don't want the market to move past you, starting the integration process to include TikTok in your digital ecosystem would be wise.
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Business owners have complicated financial needs. There is no one better suited to help small business customers successfully use bank products than bankers.
VGM Forbin
Financial Marketing Solutions
As more customers move their financial experiences online, banks have a great opportunity to inspire use of digital statements.
Style or substance? How about both?
Pannos Marketing®
A Cooperative bank with a strong history of advocating for local businesses and families wanted their website to provide the same warm, informative experience as their branches. Pannos created a website that gave their substance great online style and functionality.
See the Results
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Tipping has long been a mainstay in American dining culture. Recently, it has expanded into counter service, fast food and retail. In this podcast episode, hosts John and Josh discuss this "tipping creep" and what it could mean for banks in the future.
Banktastic
Naylor Association Solutions
Most consumers are satisfied with their banking service providers and do not plan to switch institutions in the near future, with the trend likely to continue as long as most people are focused on short-term financial goals rather than long-term plans, according to a new survey of consumer banking and payments by research firm Morning Consult.
Looking for the right email partner? We check all the boxes.
ClickRSVP
Maybe you’ve hit a wall with your current email provider. Or find yourself needing multiple, expensive solutions to complete your email strategy. ClickRSVP’s proven, end-to-end financial email suite checks all the boxes, right out of the box.
Click Here To Learn More.
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Training

September 5 - November 27
Facilitated Training: IRA Online Institute

September 6 - 30
Facilitated Training: The Banking Industry

September 11 - 13
Conference: Bank Marketing Conference
Denver, CO

September 12 - October 28
Facilitated Training: Analyzing Bank Performance

September 12 - November 11
Facilitated Training: Legal Foundations in Banking

September 15
Virtual Conference: ABA/VBA Diversity, Equity and Inclusion Summit

October 2 - 4
Conference: ABA Annual Convention
JW Marriott Austin, Austin, TX

October 10 - November 4
Facilitated Training: Bank Lines of Business

October 24 - November 18
Facilitated Training: Marketing Management