Don’t miss these curated perspectives on a variety of association-focused issues:
Virtual Gatherings Are Here to Stay: How To Adapt Them For Your Organization
Online technology has flexibility and staying power, write Marko Lindhe and Noah Maislin of Minutes Solutions Inc. Virtual meetings are here to stay and they will complement in-person gatherings even after the pandemic. Learn the features of virtual and hybrid meetings and get actionable tips for when to use each format.
Become a More Trusted Resource For Members Through Empathetic Marketing
Your association can earn member trust and loyal followers through its empathetic social media content. Kelly Clark of Naylor Association Solutions offers some creative ways to weave empathy into your social media marketing strategy and warns of social media shortcuts to avoid.
Click here to read more content on the key competencies of governance, organizational direction, leading people, operations and value to membership.