The Events Industry Council (EIC) has launched the data collection phase of its landmark Economic Significance Study, in collaboration with Oxford Economics.
The Global Economic Significance of Business Events survey is open until 25 June and aims to quantify the significant contribution made by the business events sector to the global economy.
The Economic Significance Study comprises four insight streams to examine the global events industry’s economic impact and, for the first time, quantify the cumulative losses experienced due to the COVID-19 pandemic.
By analysing this data and understanding it, the EIC can establish the full value of meetings, forecast future prospects, and assess the tactics/strategies being employed by the meetings and events industry to accelerate its recovery.
The Economic Significance Study has been generously supported and sponsored by leading organisations including AHLA, ASAE, Freeman, IACC, IAEE, Los Angeles Tourism & Convention Board, Maritz Global Events, Meetings Mean Business, MGM Resorts International, MPI, Northstar Meetings Group, NYC and Co, PCMA, RCMA, SISO and USTA.
Survey respondents will receive 1 CE toward their CMP or CMP-HC application or recertification requirements. The credit will be posted within two weeks of completing the survey.
To take part in the survey click here.
Events Industry Council