A new client shot me a text trying to get her hands on her rooming list. She was out of Saturday night rooms due to a soft shoulder night that traditionally had very light pickup as exhibitors and attendees rushed back home to their families, which was now full. The hotel was quoting $600 per night to secure additional inventory. The group rate was sitting at $199, and attendees were clamoring to extend at the group rate. The only option was to start removing attendees without a confirmed registration to avoid last-minute wash and to maximize the block on those guaranteed shoulder nights with confirmed and paid registrants. The problem? Our assigned CSM was also working front-of-house positions to fill in for staffing shortages across the hotel. They were almost never at their desk.
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By Naomi Tucker, CMP, HMCC | Account Director, Meetings & Incentives Worldwide, Inc.
The success of your event depends greatly on many people coming together toward a shared goal. Regardless of whether you’re planning an event in the middle of a pandemic, or if you’re planning an event with an endless budget, you will find that an interdependent team is one crucial key to a favorable achievement.
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By Andrea S. Peterson, CMP, MTA | Faculty, Metropolitan State University of Denver
With hotels, sports and performing arts, and restaurants and bars among the top 10 industries hardest hit by the pandemic, it is no surprise that shut-downs and stay-at-home orders dramatically impacted non-profits who rely on these industries for their fundraising efforts. Indeed, 2020 was a year fraught with a necessity for creativity in this arena, as organisations scrambled to find alternative ways to fund their programmes and operating needs. The old saying necessity is the mother of invention reigns supreme, we all learned, in that many groups figured out how to fundraise quite effectively in a virtual world.
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How many years have you been a CMP?
Three years
Where did you grow up?
I was born and raised in Bielefeld, Germany, and am now living in Amsterdam, The Netherlands.
What was your educational field of study and, if notably different from what you do, what is your how/why story?
I studied International Business and Management with a major in Business Events at the University of Applied Sciences in Osnabrück, Germany. Due to the university being a member of ICCA (International Congress and Convention Association), I was able to do an internship in the Events Team and that’s how I entered the association industry.
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EIC is pleased to announce the launch of its interactive, accessible online Sustainable Event Professional Certificate (SEPC) programme. The SEPC programme is for those events professionals interested in accelerating sustainability and social impact in their organisations and global business events. The programme provides guidance that will be valuable for reaffirming our industry’s commitment to a recovery that is resilient, sustainable and equitable.
The Sustainable Event Professional Certificate is eligible for 12 hours of Continuing Education credits (CEs) toward CMP application or recertification. This programme is open to all event professionals (CMPs and non-CMPs) who wish to demonstrate their achievement in sustainable and socially impactful events.
Be on the lookout for more details regarding registration coming soon!
Learn more
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The EIC Advance Collections, an exciting new addition within EIC’s robust Knowledge Hub, are available in EIC’s Learning Management System (LMS). These Collections provide access to these thought leader sessions by practice areas and tests the knowledge gained through session quizzes, all while allowing you to earn up to 25 CE credits toward your CMP recertification.
Connect to these exciting and carefully curated collections, which cover five practice areas:
- Digital Design
- Diversity, Equity & Inclusion
- Event Design
- Upskilling, Reskilling & Wellness
- Sustainability & Social Impact
Explore this and other signature content and programmes in the LMS, available on-demand and at your convenience!
Learn more
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During this time of change, it's important to update your personal information in your CMP Account. This will help us help you stay connected to the CMP community and have your CEs properly recorded to your account.
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EIC member MPI recently profiled noted CMP and EIC 2010 Hall of Leaders Inductee, Terri Breining, about her remarkable, lifelong career in the global events industry. Read the full piece here!
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Have you joined the LinkedIn group for CMPs? Log in and connect with 7,300 fellow CMPs from around the world. Search for the listed group: Certified Meeting Professionals – CMPs and request to join.
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As live events make their slow and steady return, attendees may still be nervous gathering in groups. Here are some smart ways to ease their concerns.
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A working group of event organisers and technology platforms announces Virtual Standard Export Format (VSef), a universal format for virtual and hybrid event data.
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The City of Vienna is providing the Vienna Tourist Board and its Vienna Convention Bureau with an additional €4 million to support national and international organisers of meetings held in the city, from 1 May 2021 to 31 December 2023, paving the way for the sector’s growth offering up to €60,000 of funding per event.
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In March 2020, the live event industry shut down overnight, shuttering well-laid plans, jobs and some businesses. There was a mass exodus of talented event professionals who evaluated the moment and sought out completely new careers. But others stuck around, pivoting to virtual events and shifting their businesses online while betting that the industry would, in fact, bounce back.
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Event professionals in Singapore were sent into a tailspin last week when the city state announced tighter restrictions following a spike in community cases of Covid-19. Temporary safeguards will restrict MICE pilot events to 250 pax (down from 750), and all events with more than 100 delegates will be required to implement on-site pre-event testing for all participants.
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Optimism about the events industry is transforming from anecdotal to data-driven. A new report from Freeman, which has been tracking attendees’ temperatures about returning to face-to-face gatherings for the better part of a year, shows the strongest signs yet that the great recovery may happen sooner than later.
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To date, this industry-wide task force has published seven accepted practices guides: B2B and B2C Exhibitions, Business Continuity, Meeting and Event Design, Health and Safety for Hotels, Workforce and Wellness, Travel and Transportation, and Resources for Destinations. Additional resources include a Code of Conduct, Principles for Recovery, Key Questions for Event Organisers, Know Before You Go, and a Crisis Communications worksheet. After the release of each guide, EIC hosted a webinar with task force members to review the resources. You can access all of this helpful aggregated content via EIC's website and YouTube channel.
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In conjunction with the release of the Resources for Workforce and Wellness Accepted Practices Guide, EIC launched a Career Centre on its website.
The resources for the EIC online Career Centre are organised by:
- Career Opportunities: A job posting board
- Career Pathways: Tools and resources for career and financial support
- Certification: Links to certification programmes across the industry
- Education: Webinars, courses and online events
- Research: Research and data for the global meetings and events industry
- Scholarships: Financial support for meeting professionals
As an industry built on partnerships and collaboration, we are stronger together and are here to support one another.
Visit the Career Centre
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