Events and Programmes
There is no doubt that sustainability and social impact are critical issues and decision-making factors addressing not only our industry, but our society as a whole. To support our industry’s transformation, the Events Industry Council (EIC) this week launched an enhanced framework for collaboration in the form of the EIC Sustainable Event Standards. This milestone represents a continued commitment from EIC to deliver educational opportunities, support, and guidance to organisations across the spectrum on their journey towards sustainability and social impact.
Visit https://www.naylornetwork.com/eic-today/articles/index-v3.asp?aid=735598&issueID=86056 to view the full article online.
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By Gérard Réus, Head of MSc, Strategic Event Management & Tourism Management, SKEMA Business School Which trends do you see in university educational programmes that could be applied to event design? University programmes prepare professional managers to understand the challenges of globalisation, the importance of the customer experience, and give them the technical skills and knowledge required to be effective leaders in the Meeting Industry.
Visit https://www.naylornetwork.com/eic-today/articles/index-v3.asp?aid=734895&issueID=86056 to view the full article online.
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CMPs in the news
Accor, Hospitalitynet.org Jennifer Erney has returned to Accor as executive director, global sales, meetings & incentives and industry relations. The announcement was made by Chris Ruane, vice president, global sales, meetings & incentives. "We are proud to share that Jennifer Erney, CMP, CMM, an industry leader, is returning to Accor as executive director, global sales, meetings & incentives and industry relations. She will oversee Washington, D.C., and Southeastern states."
Visit https://www.naylornetwork.com/eic-today/articles/index-v3.asp?aid=734893&issueID=86056 to view the full article online.
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CMP programme news
Have you joined the LinkedIn group for CMPs? Log in and connect with more than 7,800 fellow CMPs from around the world. Click here and request to join the group.
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Industry news
EIC is pleased to have launched its 2022 Q1 Global Business Events Barometer which monitors the changes within the market relative to pre-pandemic (2019) levels and explores two key areas, hotel group room nights and request for proposal (RFP) activity. According to the Barometer, 80% of global companies surveyed resumed domestic travel in 2022 Q1 (up 16% from 2021 Q4), and more than half (55%) had resumed international travel (up 77% from the previous quarter) following the easing of Covid travel restrictions across the world.
Visit https://www.naylornetwork.com/eic-today/articles/index-v3.asp?aid=735260&issueID=86056 to view the full article online.
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Access our resources
Whether you are just starting out on your path to achieving the Certified Meeting Professional (CMP) certification or are ready to sit for the CMP Examination, you will want to view the CMP candidate webinar to make sure you are prepared!
What A free webinar that provides a deep dive into obtaining the Certified Meeting Professional (CMP) credential. Get an in-depth look into the CMP journey, including application requirements and the exam day process and tips to make the “before, during and after exam day” as stress-free and enjoyable as possible.
Why Understanding the testing process and having a study plan will help you be successful when sitting for the examination.
Who Led by Events Industry Council's Chair of the CMP Governance Commission Alisa Peters, CMP, CMM and EIC Certification staff, who are experts on the CMP examination and eager to help you succeed.
View the webinar here.
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To date, this industry-wide task force has published seven accepted practices guides: B2B and B2C Exhibitions, Business Continuity, Meeting and Event Design, Health and Safety for Hotels, Workforce and Wellness, Travel and Transportation, and Resources for Destinations. Additional resources include a Code of Conduct, Principles for Recovery, Key Questions for Event Organisers, Know Before You Go, and a Crisis Communications worksheet.
After the release of each guide, EIC hosted a webinar with task force members to review the resources. You can access all of this helpful aggregated content via EIC's website and YouTube channel.
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The Events Industry Council's Digital and Hybrid Events book is now available to view, and CE points can be earned by answering quiz questions about the guide.
An intro to the report
The term digital is used to describe a set of tools and strategies that can be applied to multiple meeting and event (M&E) formats where technology is utilised to plan and deliver events. In-person, virtual and hybrid events may all make use of digital, although virtual and hybrid events tend to rely on digital tools to deliver and facilitate experiences. The pandemic accelerated innovation in digital event technologies, particularly interactive digital platforms that added to well-established pre-pandemic digital tools already in wide use such as content presentation and management, mobile apps, signage, overflow rooms, and content streaming.
It is important to acknowledge that the planning process for digital follows essentially the same process for in-person M&E. It is just as critical to define the goals and objectives for a digital event as it is for in-person. However, when using digital technologies, the type of delivery method needs to be overlayed based on the defined goals and objectives, as some meeting types are better suited to the in-person experience (e.g., incentive meetings), while others are highly effective in a fully virtual environment (e.g., internal training meetings), with the spectrum of hybrid events in-between these two alternatives. Regardless of the delivery method and the extent digital technology is utilised, all meetings and events are driven by the need to share content and/or experiences. As such, we must start with a strategy that supports the overall event goals/objectives and solve for the question of how they are best delivered.
Virtual meetings will continue to successfully address the restrictions of the pandemic as countries and regions remain in various stages of the return to in-person M&E. Moving forward, it is commonly accepted that hybrid events will continue play a key role in the M&E portfolio strategy because of multiple benefits: expanded reach and accessibility, broader diversity of participants, the inclusion of those who were not able to attend a F2F event, reduced environmental impact, and enhanced return on investment (ROI) metrics to prove the value of the M&E.
To view the guide click here.
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The Events Industry Council's APEX COVID-19 Business Recovery Task Force - Meeting and Event Design Version 2.0 is now available to view, and CE points can be earned by answering quiz questions about the guide.
An introduction to the report
COVID-19 has had an overwhelming impact on the hospitality, tourism and in-person meeting and event industries. This revised document (titled ‘2.0’) is focused on updating the 2021 related science and data metrics and reestablishing trust with decision-makers who approve meetings/events, organisers who coordinate them, and meeting/event participants who will make the decision to attend.
In this document, we share evolving resources as organisations establish their own baseline on risk evaluation and management, and we assess the timing and protocols for their upcoming in-person meetings and events. These are not intended to be definitive standards, but rather general guidance to customise for your organisation’s meeting or event.
To download your copy of the guide click here.
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Events Industry Council Strategic Partners
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