GSAE's Grand Tradeshow Experiment - Nov. 13 at Georgia International Convention Center

Attendee Cost:		Exhibitor Cost:
Individual (Association Exec) GSAE Member - FREE		GSAE Member Exhibitor: $750
Additional association staff from the same company: Also FREE		GSAE Guest Exhibitor: $850
3rd Party Meeting Planners: FREE		Loyalty Exhibitors receive a $100 discount
Register today! After Nov. 8, the price is $20!		Booth share fee - $200

Schedule – Spend the Day with GSAE
10-11:30 am – Workshops: CEO Education and Planner Education
11:30 am–1:30 pm – Tradeshow: A walking, talking, eating and connecting grand experiment
1:30-2:30 pm – Keynote & Fancy Dessert with Jeff De Cagna, plus all the cool giveaways

Advance Your Organization: Workshops for Success: 10-11:30 am
Jeff Da Cagna’s CEO and Sr. Staff-focused Workshop: Why Strategic Planning is Damaging Association Business Models
Despite the obvious failure of strategic planning to accelerate the rate of progress across our community, associations remain committed to this outdated methodology. Far from preparing associations to anticipate and overcome the complex challenges created by The Age of Transformation, strategic planning remains an obstacle to associations realizing their full potential. This interactive session for CEOs and other senior leaders will explore why strategy as an exercise in planning actively undermines the essential task of building more adaptive and resilient business models that will make it possible for associations to thrive in the years ahead.

Planner-focused Workshop: Top Trends in Meeting & Eating
For professionals who plan meetings and events, food and beverage (F&B) offerings are among the biggest concerns in the lead-up to a major association gathering, according to a recent article in Successful Meetings (09/13). Join Omni Hotel at CNN Center's Angela Roberts, CMP, Associate Director of Convention Services and Greg Wright, Executive Chef to explore the latest trends in being creative, cost-effective and impactful with your food and beverage choices and get a refresher course on the most efficient ways to partner with your facility and/or caterer. Our hosts for the workshop will be GSAE members Laura Guerin, CMP and Candice Crossfield.

Achieve Success by Visiting Over 70 Booths: 11:30 am – 1:30 pm
•   Staffed by Exhibitors who understand the unique needs of associations.
•   Check out the super-cool mapping program provided by Map Dynamics.
•   Drawing for prizes during dessert and keynote presentation (1:30 pm) - must be present to win!
•   This year's tradeshow is a totally new, outside-the-box design concept and a great opportunity to see if something similar might work for your group.

Keynote Presentation by Jeff De Cagna, Fancy Dessert and Connecting with Your Peers & Vendors: 1:30-2:30 pm
•   Sit with our exhibitors during Jeff De Cagna’s keynote presentation and catch-up with your colleagues while meeting new professional contacts.
•   Proof of the Pudding fancy dessert (yum!).
•   See who is already coming to the event.

Getting Out of the Membership Box – Jeff De Cagna, FRSA, FASAE
Associations are stuck in the membership box and they are struggling to find the way out. To move their organizations forward, association leaders must think differently about how value is created in a world of digital ubiquity, as well as the kinds of relationships they are willing to co-create with stakeholders who are benefiting from the power of networks. This keynote session will question some of the association community's most orthodox beliefs and will challenge participants to make innovation happen by harnessing the forces of transformation. Jeff De Cagna, FRSA, FASAE is chief strategist and founder of Principled Innovation LLC and the association community’s leading voice for innovation.

You don’t want to miss the Grand Tradeshow Experiment of 2013! Register Today

Thank You to our Sponsors & Hosts:

and their industry partners