Source: Freeman Although it’s not necessarily a new innovation, recent advancements have made virtual reality (VR) more immersive and affordable than ever before. As a result, VR is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes – and smart brands are sitting up and paying attention.
Source: TSNN Big data, small data, box data, fish. Any ‘90s raver will tell you that this was the dance move of choice with students across the country. Well, close...but maybe this one’s the Silicon Valley dance trend of 2017?
Source: Inc. Don't have funds to compete with big brands on marketing? There are plenty of free marketing tactics small businesses can do that deliver results on little to no budget.
Event technology company CadmiumCD celebrates an award-winning 2017. Industry, community, and employees recently aligned to give this company recognition for their business growth, industry products, and employee satisfaction.
Source: Association Adviser What is your association doing to extend the life of your meeting beyond those few days when your members are on-site and fully engaged? Don’t let your event end as soon as your members are back in the office. Instead, keep members inspired by sharing content from your event throughout the year.
Source: Trade Show Executive The International Association of Exhibitions and Events (IAEE) announced that Louisville will be the host city for the 2020 edition of Expo! Expo!
Source: Forbes Millennials want to do good. A recent poll revealed that the under-30 crowd feel people have a "very important obligation" to volunteer—and they’re just as engaged in philanthropic activities as their elders.
Source: Frontline Exhibits Adding curvy elements to your booth can break up the line of boxes and attract booth traffic in a subtle way. Adding curves is an easy way to upgrade a pop-up display without breaking the bank.
Scott Hersh, the Business Development Director at the Irrigation Association, was looking for ways to increase attendance at their 2016 Irrigation Association Conference. He decided to use an affiliate marketing tool from Expo Logic to grow his event and wound up with over 1,000 additional registrations.
Source: CEIR Event After twelve months and hundreds of exhibitor interviews, one of the many findings that I found surprising is that exhibitors really do not understand who owns the show they exhibit in. There is a significant disconnect about who owns and puts on the tradeshow that the exhibitor is exhibiting in!