MCAC Innovation Conference – Meet the Speakers – Dirk Beveridge
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Noticing that innovation was bypassing wholesalers and distributors, Dirk Beveridge founded UnleashWD in 2012 setting a bold agenda for the 300,000 distributors in the country. The UnleashWD Innovation Summit is an essential annual industry event. This one-of-a-kind summit delivers an outstanding immersive experience through amazing speakers, inspired networking and relevant application.
Dirk’s latest book, INNOVATE! How Successful Distributors Lead Change In Disruptive Times, was published September 2015 by the NAW’s Institute for Distribution Excellence. Writing about INNOVATE! former supreme allied commander at NATO Admiral James Stavridis (Ret) observed: “At the heart of any healthy industry is innovation — the ability to change as circumstances dictate with agility and intelligence. In INNOVATE! Dirk Beveridge provides a roadmap for creating innovation. This is an instant classic, and has wide applicability not only in the complex world of distribution, but in the widest sense.”
With over 30 years' experience as a consultant to a wide range of companies, Beveridge has helped leading firms align, focus and strengthen their sales and leadership strategies to remain relevant, outperform the market and provide deeper value to customers.
