WEDNESDAY, MARCH 13, 1 PM
Thomas Murphy Ballroom, Building B, Level 5

In this keynote, hear the findings of the 2024 MHI Annual Industry Report, with data on the supply chain trends and digital technologies that are transforming supply chains. Wanda Johnson of Deloitte will join MHI CEO John Paxton in presenting the findings. They will be joined by a panel of manufacturing and supply chain thought leaders to discuss the real-world significance of the report findings.

Panelists include:

• Dr. Randy Bradley, associate professor of information systems and supply chain management at the University of Tennessee, Knoxville’s Haslam College of Business.
• Matthew Hough, Chief Information Officer, Cintas
• Chaneta Sullivan, Director, Facility Development and Safety, Chick-fil-A Supply
• Archna Wunsch, Head of Global Strategy and Transformation, Cook Medical

Learn more about the report.

Attendee registration hours: Monday-Wednesday – 8 AM to 5 PM, Thursday – 8 AM to 12 noon

If you pre-registered for MODEX 2024, you should have received your registration confirmation email. Bring it to a registration kiosk when you arrive at the Georgia World Congress Center to retrieve your badge.

If you did not pre-register, proceed to the Registration Counter. Registration is in the Georgia World Congress Center, Building B, Lobby Level and Building C, Lobby on Level 1 during the hours of 8 AM to 5 PM Monday through Wednesday, and 8 AM to 12 noon on Thursday. Lost badges may be replaced at the Registration Service Desk.

The video from the second day of MODEX 2024 has been posted! Don't miss this recap of yesterday's proceedings.

Click here to watch the video.

And, to view live updates from the show floor, click here to access the MODEX MHIview channel.

8 AM - 4 PM, Georgia Ballroom, Building C, Level 3

MHI presents the 2024 Student Day, in partnership with College Industry Council on Material Handling Education (CICMHE) and the Material Handling Education Foundation (MHEFI).

This interactive event for college, university, trade, technical, specialty and high school students connects students to the best in the industry. The day's highlight is the guided tour of the MODEX 2024 show floor, led by industry experts, and the opportunity to meet with exhibiting companies looking for future employees and gain a real-world understanding of the products, services and technologies that enable the supply chain.

Tonight, at the MHI Industry Night, the winners of the 2024 MHI Innovation Award will be announced. Industry Night will be held from 4:30-7:30 PM in the Thomas Murphy Ballroom (Building B, Level 5) and will be hosted by Colin Jost. (Please note: This event is sold out.)

This year, MHI received 192 submissions, and three finalists have already been chosen in each of the four categories (Best New Innovation, Best Innovation of an Existing Product, Best IT Innovation and Best Innovation in Sustainability). These finalists were chosen based on concept, value and impact. The award serves to educate and provide valuable insights on the latest manufacturing and supply chain innovative products and services.

Click here for a full list of submissions.

WEDNESDAY, MARCH 13, 9 AM
Thomas Murphy Ballroom, Building B, Level 5
 
During this keynote, legendary Coach Nick Saban will share the inspiring story that took The University of Alabama to the top of the college football landscape and kept it there year after year. Saban, who recently retired as the head coach of Alabama, is the only coach to win seven national titles in the poll era of college football. Part of the foundation of Saban’s success is his insistence on setting high standards.

Coach Saban will detail his winning process that includes clear leadership that emphasizes a rigorous work ethic. Learn how he led teams to victory by emphasizing grit, consistency, determination and resilience.
 
Learn more.

Which supply chain technologies will be transformative in 2024? That is one of the questions answered by the 2024 MHI Annual Industry Report. The findings of the report will be revealed at 1 PM today during the 2024 Annual Industry Report keynote, led by MHI CEO John Paxton and Wanda Johnson of Deloitte.

The keynote will discuss how companies can remain competitive in a changing landscape, the impact of sustainability, the artificial intelligence revolution and the adoption rate of emerging technologies.

Following the keynote, you can download the report here. 
 
Learn more about today's keynote.

WEDNESDAY, MARCH 13, 4:30 PM - 7 PM
Thomas Murphy Ballroom, Building B, Level 5

Join us for food, drinks and entertainment by comedian Colin Jost. Tickets are $50 and include beer, wine and hors d’oeuvres.

Colin Jost serves as a head writer at Saturday Night Live, television's longest running and most successful sketch and comedy show, now in its 47th season. Jost originally joined the show as a writer in 2005 and became a co-head writer in 2012. Jost has co-anchored “Weekend Update” alongside fellow cast member Michael Che since 2014.

PLEASE NOTE: THIS EVENT IS SOLD OUT.

8:30 - 9:30 AM, Building B, Level 4, Room B401

If you're a marketing professional, join us for breakfast and networking at the third annual Mpro Networking Breakfast. Connect with other marketing professionals in the material handling and supply chain industry.

Futurist Gerd Leonhard has an optimistic view of the future. Leonhard – CEO of The Futures Agency and Founder of The Good Future Project – is a leading voice on the future of technology. His opening statement, “The future is here, we just have to pay attention,” set the tone for a talk on the future of supply chain and technology in general.

Recent innovations in AI and technology have been overwhelming. The result? 72 percent of Americans think AI is the end of the world. Between AI, rapidly changing technology and climate change, there’s a feeling that the future will not be positive, but Leonhard doesn't agree. According to him, while we have problems, we also have an increasingly higher capacity to solve those problems, and if past trends continue, increased innovation will lead to more jobs.

According to Leonhard, the one thing AI will never do is to act like a human, with mistakes and emotion. But with AI, our capacity to work better – and differently – is increasing exponentially. 

Leonhard says there are three revolutions currently taking place – the digital revolution, the sustainability revolution and the purpose revolution – and the next 10 years will bring more change than the previous 100. Of the technology that will be introduced, which include technology in information, bio, energy & climate and AI, supply chain touches them all.

Other game-changing breakthroughs happening now include synthetic biology (including synthetic meat), 3D printing and bio fuel, as well as Apple Vision Pro, a new product which will reinvent television.

But back to AI – some interesting takeaways Leonhard talked about included:

• AI is useful as a way to turn information and data into knowledge.
• AI is good at replacing routine – so if you work like a robot, a robot will take your job. 
• AI is frequently wrong but never in doubt. It’s a power tool – and it can be dangerous.
• If you don’t understand what AI does and what it could do for you, that’s a problem.
• With generative and conversational AI, the less accomplished worker can do more with AI tools, but the really accomplished worker can make exponential leaps using the same tools.

Leonhard ended with, once again, an optimistic statement – “The future is better than you think.”

Live videos will be taken from the expo floor during MODEX - this video was taken on Tuesday and features Siemens Industry, Inc.

Click here to watch the video.

For more live videos and recaps of each day, visit the MHIview MODEX 2024 channel.

	Gig and Take		Paccurate		Two Boxes

The first-ever MODEX StartUp Pitch Competition was held on Tuesday afternoon. In this competition, three finalists competed for a cash prize - finalists included:

• Gig and Take, a software solution for scheduling a cross-skilled, flexible workforce
• Paccurate, which provides cartonization software for efficient shipments
• Two Boxes, a company with software that modernizes the returns process

The companies had exactly 8 minutes to present their supply chain solution, followed by a Q&A session with a judging panel. The winner will be announced during MHI Industry Night this evening, and will be presented a $10,000 check at that event.

Day 2, and the innovations at MODEX continued to amaze. With 1,200 booths covering a wide range of innovations, you're sure to find what you're looking for. Expo hours on Wednesday are 9 AM – 5 PM in Hall A and 10 AM – 5 PM in Halls B and C. Get out there and find these amazing booths!

At this year's MODEX, you’ll find 1,200 of the world’s leading manufacturing and supply chain solution providers, as well as hands-on demonstrations and over 200 educational seminars. The following are key events for Wednesday.

EXPO HOURS: Hall A: 9 AM – 5 PM, Halls B-C: 10 AM – 5 PM

KEYNOTES AND EVENTS: 

STUDENT DAY 2024
8 AM - 4 PM, Georgia Ballroom, Building C, Level 3

MPRO NETWORKING BREAKFAST
8:30 - 9:30 AM, Building B, Level 4, Room B401

KEYNOTE: TALES OF LEADERSHIP FROM THE GRIDIRON – A CONVERSATION WITH NICK SABAN
Nick Saban, retired University of Alabama football coach
9 AM, Thomas Murphy Ballroom, Building B, Level 5

KEYNOTE: PREVIEW OF THE 2024 MHI ANNUAL INDUSTRY REPORT
Moderated by John Paxton, CEO, MHI, and Wanda Johnson, Technology Fellow, Deloitte Consulting LLP
Panelists: Dr. Randy Bradley, Associate Professor of Information Systems and Supply Chain Management, the University of Tennessee, Knoxville’s Haslam College of Business; Matthew Hough, Chief Information Officer, Cintas; Chaneta Sullivan, Director, Facility Development and Safety, Chick-fil-A Supply; and Archna Wunsch, Head of Global Strategy and Transformation, Cook Medical
1 PM, Thomas Murphy Ballroom, Building B, Level 5

INDUSTRY NIGHT WITH COLIN JOST
4 PM - 7 PM, Thomas Murphy Ballroom, Building B, Level 5
Tickets to this event are $50 and include beer, wine and hors d'oeuvres
NOTE: THIS EVENT IS SOLD OUT.

ON-FLOOR EDUCATION SEMINARS: Starting at 10:30 AM

Click here to view the full list of Wednesday's educational sessions. 

To view sessions by tracks, click here.

Complimentary shuttle buses will run between Georgia World Congress Center and all designated MODEX 2024 show hotels every day of the show. Bus schedules will be posted in each show hotel and at Georgia World Congress Center. Shuttles will not operate for hotels within walking distance.
 
Click here to download complimentary shuttle bus routes, hotel shuttle bus drop-off locations and routes.

Wi-Fi is offered complimentary throughout MODEX. No password is required.
 
The public network name is MODEX2024.

Spread the word about MODEX online and access show information, view posts from show management, other attendees and exhibitors, and have a chance to win giveaway prizes!

	X (Twitter): Follow @PoweredByMHI, and add the #MODEX2024 to your tweets.
	LinkedIn: Join the MODEX 2024 LinkedIn® group for updates and discussions.
	MHI Blog: Visit our blog for insightful articles about MODEX 2024.
	YouTube: Join the MODEX 2024 YouTube® channel to view videos.
	Instagram: Follow us on Instagram.
	MHIview: View videos on the MHIview MODEX 2024 channel.
	TikTok: Follow us on TikTok.

If you're looking for something to do this evening, these links might help:

• Discover Atlanta posted a list of notable places in Atlanta's downtown nightlife scene.
• Thrillist published this list of 15 Things to Do in Atlanta After Dark.
• If you're still searching for dinner options, Eater Atlanta posted a list of the essential downtown restaurants to know.

Each day at MODEX 2024, a video crew will be interviewing keynotes, talking to exhibitors, getting feedback from attendees and sharing their view of the action.

The videos will be emailed out daily, or you can access the MHIview MODEX 2024 channel to catch up on what you missed or to see the latest clips.

The Q2 issue of MHI Solutions is out now, and includes features on first, middle and last mile logistics, as well as other topical industry articles. The issue also contains a section on MODEX to help you plan your show experience.
 
In Q2, the feature Driverless Supply Chains looks at autonomous and semi-autonomous vehicles and their potential to keep supply chains moving, both in the distribution yard and on the highway.

• Carol Miller, MHI Chief Marketing Officer, at cmiller@mhi.org
• Robin Lamerson, Naylor Association Solutions Editor, at robin@naylor.com
• Jason Zawada, Naylor Association Solutions Integrated Media Director, at jzawada@naylor.com