What Happens when the Red Carpet and Velvet Ropes Disappear? by Natalie Fulton
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For HBO Max’s “Love Life” premiere in May, our team worked with Little Cinema to create a virtual multi-room experience. Guests had the unique opportunity to mix cocktails with the show’s executive producer, Paul Feig, could get relationship advice from matchmaker Amy Van Doran and even had a chance to sing karaoke.
In August and September, we produced the groundbreaking interactive DC FanDome events, which not only gave fans access to exclusive interviews with cast members from their favorite shows and films, but also featured behind-the-scenes content with the artisans and creators of these iconic titles.
All events received wonderful feedback and the virtual experiences far exceeded guest expectations. I’m proud to be part of a company that has always found new approaches in turning limitations into opportunities to expand our universe.
A screen shot from HBO Max's "Love Life" premiere.