MPI So Cal Connect

 

 

 

Are you looking to connect with your peers on a deeper level? Do you want to grow your business through your MPISCC network? Joining a committee is the best way to expand your contacts and build relationships.

 

Did you know that some volunteer positions only take ONE HOUR a month? MPISCC has a variety of opportunities: join an events team such as GMID (Global Meetings Industry Day) or Installation; connect with members on the member care team; support our sponsors on the sponsor fulfillments team; and so many more! We have a teamworking opportunity for everyone!

With myriad ways to engage an audience—television, radio, print, digital and social media advertising, for example—research shows that consumers are tuning out and skipping ads more frequently than ever. But there's a approach that's proving more difficult for consumers to ignore: guerilla marketing. This method incorporates an element of surprise and has been a powerful tool to elevate engagement and increase event sponsorship.

 

 

While there are more options than ever for meetings to occur virtually, a reported 30% of marketing budgets in 2020 are expected to be spent on live events, and face-to-face meetings still hold a crucial part in creating lasting, meaningful connections. And while the coming year will certainly see more virtual offerings, event marketing remains a large priority for brands seeking to invest in these connections.

 

Here, several industry insiders offer their thoughts on the growing importance of using tech to create a better meetings experience, implementing automation, prioritizing the mobile experience, embracing 5G and much more in 2020.