Marketing databases, customer analytics, open source intelligence, and behavioral patterns are easier to manage with big data – but are these data elements safe from hackers? What is the impact of new technologies, from Pokémon GO to the Internet of Things? Former White House CIO, cybersecurity authority, and expert on identity theft and the Internet of Things Theresa Payton delivered a session at a recent ASAE meeting and gave several tips to achieve business goals while incorporating safeguards to fight cybercriminals.
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