Featured Stories
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By Lowell Aplebaum, CAE, CPF | Chair, CAE Commission 2018-19 As we enter 2019, we find the CAE continues to serve as our industry’s seminal credential. As of the end of 2018 there were more than 4,300 Certified Association Executives. If you have kept an eye on ASAE’s job board over the past few years, you probably have noticed the trend of more employers seek candidates that have their CAE. Even as we all observe in our own organizations, we know that an industry’s certification should continually evolve and improve to better serve those who hold the credential and the organizations that employ them. With that focus, it is my pleasure to share some CAE updates for 2019, as well as those on the horizon. Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545872&issueID=66267 to view the full article online. |
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By GrowthZone AMS The concept of telling good stories isn’t new. Even Greek philosopher Aristotle, born in 384 B.C., understood the importance of a good story and gave advice on storytelling. Why has it been such a powerful tool for so long? Because stories inspire people to take action. They activate the imagination and engage emotions. A story activates parts in the brain that can make a listener turn the story into their own experience. An authentic story from your associaation can improve trust, which can have a great impact on your membership numbers and the bottom line. Let’s look at the social media tools that let us do just that. Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545880&issueID=66267 to view the full article online. |
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Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545876&issueID=66267 to view the full article online. |
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Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545877&issueID=66267 to view the full article online. |
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Member News
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Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545874&issueID=66267 to view the full article online. |
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Visit https://www.naylornetwork.com/nese-nwl/articles/index.asp?aid=545878&issueID=66267 to view the full article online. |
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