Morse Industries Promotes Larry Larsen to General Manager
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Morse Industries is very pleased to announce the promotion of Larry Larsen to general manager of Morse Industries. Larry has played an integral part at Morse since joining Terry, Larry, and Jeff Morse back in 2003 as CFO.
Larry is primed and ready for the challenge to lead Morse to achieve significant growth by enhancing its position in the marketplace through improvements to customer service, inventory availability, additional product offerings, and commitment to excellence.
“Our employees are the foundation of our future. I look forward to giving our team members the opportunities for personal and professional growth as we strive for operational excellence to improve the experience of our customers”- Larry Larsen
As Larry works with the team to set new growth-oriented goals and objectives, he is eager to exceed the expectations of our customers and to position Morse Industries as the industry standard in customer satisfaction. Larry’s leadership style emphasizes collaboration and communication between all employees to ensure the team is aligned in the vision for the future of Morse Industries and its partners. Larry is prepared to support the achievement of these goals by implementing calculated strategies for new products, optimizing inventory, streamlining operations, and much more.
Larry is a native of the state of Washington and graduate of Central Washington University with a bachelor’s degree in accounting. After college, Larry earned his Certified Public Accounting license while working for Arthur Andersen. After his time in Public Accounting he spent 12 years as CFO for two private companies before joining Morse Industries in March 2003. In his free time, you can find Larry and his wife Robin, their children, and grandchildren, enjoying the outdoors in a myriad of activities including camping, hiking, cycling and even enjoying longs rides on motorcycles.
Morse Industries is thrilled to welcome such an innovative, dedicated, and skilled individual to lead our success both now and long into the future.
