Don’t Miss this Business Track Session at Eastern Conference!
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Wednesday, January 18
10:15 a.m. — 11:15 a.m.
Creating Value by Design, Not Default
Fred Strickland, BCE, Waynes Pest Control, Birmingham, AL
They say your work should speak for itself, but is that enough to launch your business to its highest potential? How do you convince your customers that your services are not only valuable, but essential to their everyday lives? In this session, learn how “words matter” and how they can drive retention and growth with both your customers and employees.
