Pinterest sees 27% increase in referral sessions
The Professional Pest Management Alliance (PPMA), the consumer marketing arm of NPMA, has developed a robust digital presence including their website PestWorld.org, their children’s site PestWorldForKids.org and their array of microsites. These properties allow PPMA to establish themselves as the go-to resource for pest-related content. In its most recent PPMA Update, a monthly newsletter shared with investors, PPMA shared that PestWorld.org and PestWorldForKids.org saw nearly 437,000 sessions in March. Stink bugs, boxelder bugs and carpenter ants continued to be of top interest for site visitors, with stink bugs leading the way at over 15,000 pageviews in March.
To learn more about PPMA and its consumer programming, contact Jim Fredericks jfredericks@pestworld.org.