Explore Innovative Education Tracks at NRMCA’s ConcreteWorks 2024

The upcoming NRMCA’s ConcreteWorks 2024 is set to be an enlightening and enriching event, offering a diverse array of education tracks tailored to meet the needs of professionals across the industry. Here’s a preview of the five key tracks you won’t want to miss:

Business Administration - Keep up with the latest in industry trends, leading edge cyber security and AI tools. Start with Concrete Industry Trends: Insights from the Latest Survey where we will delve into the most current industry data. Engage in Bridging the Gap: AI Solutions for Concrete Producers, a collaborative roundtable aimed at aligning AI capabilities with concrete production needs. Secure your operations with Guarding the Digital Realm: Confronting Cyber Threats in the Concrete Industry, offering essential cybersecurity guidance. Lastly, witness the future of industry-specific search technology with AskConcrete Unveiled: The Future of Search in Concrete. These sessions are designed to provide you with actionable insights and innovative solutions.

Concrete Promotion - Marketing and promoting concrete building and paving products effectively can make a significant difference in sales and brand reputation. This track covers the latest trends in customer engagement, brand building, technical support, and sustainability and resilience specifically tailored for the concrete industry. Learn from industry leaders about successful promotion and technical support activities, social media techniques and how to position your products in a competitive market.

Safety, Environmental, and Operations (SEO) - Attention to safety, environment and operational effectiveness are paramount in today’s industry. This track addresses critical issues such as workplace safety protocols, environmental regulations and operational best practices. Attendees will explore ways to minimize environmental impact, ensure compliance with safety standards and implement efficient operational processes. This track is essential for those committed to creating a safer, more environmentally friendly and efficient industry.

Workforce Development - The success of the concrete industry relies on recruiting, building and retaining a skilled, knowledgeable and confident workforce. This year, the Workforce Development track focuses on two important issues: 1) recognizing and supporting mental health challenges among our colleagues, and 2) identifying and developing future leaders. Sessions will be both informative and interactive with plenty of opportunity to contribute, share, listen and engage.

Technical - With considerable focus on sustainable construction, this track includes sessions on how codes and specifications are evolving to support reduced embodied carbon of concrete; establishing and achieving project goals for sustainability; efforts to evaluate and standardize innovative materials and pre-construction planning among all stakeholders to achieve sustainability goals for projects. This track is perfect for those who want to stay at the forefront of technical innovation in the concrete industry.

Why You Should Attend
This conference offers a unique opportunity to learn from leading experts, network with industry peers and gain practical insights that can be directly applied to your work. Whether you are looking to enhance your business acumen, improve safety standards, develop your workforce or stay updated on technical advancements, these education tracks provide valuable resources to help you succeed.

Click here for the main ConcreteWorks 2024 webpage. The staff contact for more information is Jessica Walgenbach.