On Tuesday, October 1, Concrete Cares is asking you to share in supporting cancer awareness by placing a pink ribbon on your company and/or personal vehicle. Its goal is to have concrete associations, contractors, supply companies and individuals nationwide to identify a project and then to place decorative or colored concrete to promote cancer awareness and early detection. By pulling together as an industry, we can donate materials and labor/talent to create a concrete show piece for the cause. Concrete Cares' ultimate goal is 50 pours in 50 states in 2013 and every year after until a cure is found.