Poq, a leading SaaS platform that empowers retailers to quickly create highly effective native apps, announced its newest customer Tobi, an international fast fashion retail brand serving consumers in more than 100 countries. Tobi is partnering with Poq to relaunch their mobile app before the 2018 holiday season.

Rothy's, a popular online women's footwear brand based in San Francisco, has partnered with Sunnyvale-Calif., cross-border ecommerce provider BorderX Lab to enter the direct-to-consumer market in China.

U.S. tech giant IBM has officially launched its blockchain-based food tracking network, Food Trust, after 18 months of testing. In addition, IBM reported that Carrefour is joining its ecosystem. The France-based company that operates more than 12,000 stores in 33 countries will first test blockchain in its own stores.

Fast-casual concept Tropical Smoothie Cafe has selected Appetize for its cloud-based POS, self-serve and mobile product lines.

American sandwich chain Subway has partnered with four major online delivery platforms to offer food from across 9,000 restaurants in the United States. As part of the deal, DoorDash, Grubhub, Postmates and Uber Eats will deliver sandwiches, wraps and salads to customers from Subway restaurants.

Burger King restaurants are partnering with DoorDash and Activision to provide fans with the ultimate package for the Call of Duty: Black Ops 4 (“Call of Duty”) game launch. From October 12 through November 12, Call of Duty fans will have the ability to purchase one of the Call of Duty BK meals from participating Burger King restaurants through the DoorDash app.

Boomerang Commerce, the machine-learning technology company that powers intelligent commerce, announced Goodbaby, a leading parenting products company, has selected CommerceIQ, an end-to-end platform for consumer brand manufacturers to maximize ecommerce growth.