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First Edition
A small retail chain is selling naturally fragranced bath and beauty products in an innovative new way: interactively. Lured by fresh smells and colorful packaging, customers enter Basin and Basin White stores to discover sinks with running water at which they are encouraged to wash their hands using the company’s exfoliating bath scrub.
When Soleil Guerrero launched ecommerce site Bebonia in March, she didn’t realize how much time was needed to respond to customer inquiries. A similar customer service problem was happening at Sonja by Sonja Morgan. Both companies found the help they needed with a service provider that uses artificial intelligence to answer emails and provide online chat to help ecommerce customers.
One day in 2010, Chris Riccobono looked at himself in the mirror and realized something was wrong. He was wearing a dress shirt, and he wanted to leave the shirttail hanging out rather than tucking it in, but it wasn’t giving the effect he wanted. The shirttail was too long, and it was the wrong shape, somehow. There’s a line between stylishly casual and sloppy, and this ensemble was on the wrong side of it.
NRF is proud to provide our members with the online Retail Buying Guide to search for trusted vendors, products and services in the retail industry. Our guide is a user-friendly forum designed to bring suppliers and purchasers together. You can search by keyword, location, company name or category. Available whenever you need it, the Retail Buying Guide makes it easy to locate products and professional services geared to the retail industry. Click here to visit the online Retail Buying Guide! To advertise, please contact Sarah Allen for more information. Trends
Kids grow, and the Dove Self-Esteem Project keeps growing right along with them. In a stellar example of a brand that sticks with a message for the long term, Dove has a goal of reaching 40 million young people with the tools and encouragement to develop a positive self-image by 2020. Dove says the project, founded in 2004, is the world’s largest provider of self-esteem education, and it already exists in 140 countries.
The digital edition of STORES includes must-read pieces, including the articles featured here. Read the current issue and browse the archives for issues you may have missed. 
NRF News
Reinventing an American icon is no easy task. On NRF’s Retail Gets Real podcast, Levi Strauss & Co. President and CEO Chip Bergh — winner of NRF’s “The Visionary” award — offers insights into strategically seizing opportunities for growth, pursuing “profits through principles” and championing innovation.
Consumers increasingly expect free delivery of items they buy online and are also embracing new options like picking up their online purchases at a local store, according to the latest issue of the quarterly Consumer View report released by NRF. The report found that 75 percent of consumers surveyed expect delivery to be free even on orders under $50, up from 68 percent a year ago.
The world’s largest retail conference and expo, NRF 2019: Retail’s Big Show, ended Tuesday. This year’s event saw more than 38,000 attendees come together to discuss the latest in retail tech, strategy, leadership, the economy and much more. Retail’s transformation was the focus of the show — check out a recap of each day.
Retail Deals
Lolli and Pops, a mass-premium specialty retailer offering an assortment of confections and sweets, is adopting TrueCommerce's OneTime supplier enablement solution to power new omnichannel initiatives.
Trax, a provider of computer vision solutions for retail, is partnering with Google Cloud to bring Trax's image recognition and machine learning capability to retail stores, so retailers can take advantage of real-time shelf insights at a higher speed and scale.
OneView Commerce Inc., the retail industry's only SaaS-based headless and serverless digital store platform, has announced an agreement with Kroger to develop a next-generation point-of-sale solution.
Purcell International, a family-owned importer and distributor that markets private label products to retail grocery chains, is deploying the ReposiTrak Compliance & Risk Management Solution to automate compliance documentation at corporate, facility and item levels.
GUESS Inc., the global fashion brand, is teaming up with music superstar J Balvin to create an exclusive collection. GUESS Vibras, a 42-piece collection, is set to launch Feb. 7, 2019, in GUESS stores and online.
Pitney Bowes Inc., a global technology company that provides commerce solutions in the areas of ecommerce, shipping, mailing and data, has rolled out its latest cross-border ecommerce client success stories with high-profile brands including American Apparel, Bric’s Milano and Kendra Scott.
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