Esko (Belgium), alongside sister companies Pantone, X-Rite, and AVT recently released a new study, "Packaging and the Digital Shopper: Meeting Expectations in Food & Beverage," highlighting what primary shoppers want from food and beverage packaging. Brand and marketing managers, design leaders, packaging professionals, and tech leaders gain knowledge of shopper’s preferences in packaging within the food and beverage category in this study, along with the how and why they buy.
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