Sappi Fine Paper North America Launches The Standard No. 4, Scoring & Folding

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Sappi Fine Paper North America, Boston, Mass., USA, this week announced the release of The Standard No. 4, Scoring & Folding, a Sappi guide to designing for print. Containing tips, techniques, and methods for achieving optimum printing results for communications materials, the publication tackles one of the most common print challenges and underutilized creative tools—scoring and folding.

Created and designed by legendary designer Kit Hinrichs, Studio Hinrichs, with content provided by Trish Witkowski, foldfactory.com, The Standard by Sappi Fine Paper North America features examples of successful folds that have communicated, enticed, and surprised their recipients. By featuring real examples and sharing critical steps in print production, readers can access the information they need to create their own successful folds. Additionally, The Standard demonstrates how folding can elevate a printed piece from interesting to unforgettable.

Volume 4 takes the reader from folding basics, a glossary of terms and a list of do's and don'ts to a demonstration of scoring differences, actual in-use case studies, and seven folding samples that readers can hold and try themselves. The book includes an inserted wall-size poster featuring all of the folding "families" at a glance.

The Standard is assembled not only to educate designers, printers, and production professionals, but also is a three-dimensional folding demonstration in itself. More information is available online.