Twin Rivers Launches New Hybrid Publishing Paper
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Twin Rivers Paper Co., South Portland, Maine, USA, this week launched a new lightweight, high-bright hybrid publishing paper known as Border Brite. Manufactured with a proprietary fiber blend that delivers the brightness of freesheet and the opacity advantages of groundwood, Border Brite is ideal for financial printing applications, reference books, and catalogs, the company notes.
"Publishers are looking for ways to lower costs without compromising quality or performance. Border Brite and our other hybrid products meet that challenge," said Stuart Strong Jr., Publishing Product Segment manager. "As one of the first groundwood-containing papers in the market with a brightness level that rivals freesheet, Border Brite defines a new category of premium hybrid papers that delivers versatility and performance."
Border Brite is a lightweight, high-bright (86) paper available in a basis weight range of 26 - 38 lb. It is machine-finished, providing printers optimal surface smoothness for large-volume applications. As with all Twin Rivers publishing papers, Border Brite is available with recycled content up to 30% and SFI/FSC fiber certification.
Prior to commercialization, Twin Rivers selected several large web publication printers to test the paper. Data from the beta-testing indicate that Border Brite performs on press, especially in the areas of flying splices, tension stability, and roll-to-roll pasting. Additionally, the new paper prints very cleanly with line-type work and in areas of heavier solids, the company reports.
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