Billerud Launches SoliQ Produce Packaging Concept
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Billerud Fresh Services, a subsidiary of Billerud AB. Sweden, has launched SoliQ, a service concept focusing on optimizing the Global Produce Supply Chain, from growers to retailers. SoliQ has been developed to substantially reduce losses linked to under-performing packaging during transport, to allow greater efficiency and lower environmental impact.
SoliQ is an optimized corrugated packaging concept, developed by the Billerud Box Lab, and the direct result of Billerud's work with the value chain for fruit and vegetables. But, as Billerud points out, this is just one part of the SoliQ concept. Sensors are also used to follow produce all the way from the fruit exporter to the retailer in Europe, to secure the quality and make sure that any problems are detected immediately. Billerud Fresh Services also works with partners specialized in controlled and modified atmospheres to increase the shelf life of the produce.
"The European market for fruit and vegetables is valued at EUR 100 billion. About 10% of all fresh produce never reaches the consumer. A significant amount of this unnecessary and costly waste is due to inferior packaging. With the SoliQ concept, we are taking giant steps to solve this problem," says Tobias Bergarp, managing director of Billerud Fresh Services.
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