Appleton Coated Partners with ConVerd for Green Paper Products
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Appleton Coated, Combined Locks, Wis., USA, this week announced a partnership with Elk Grove Village, Ill.-based ConVerd. A provider of sustainable paper products creating green alternatives for printing and signage applications, ConVerd chose Appleton Coated to supply specially designed paper for its key product GreenLight® Plus!Donald Tomes, ConVerd’s CEO, notes that "we’re choosing to partner with Appleton Coated for two reasons: its ability to deliver on the key product attributes of our GreenLight Plus backlit signage products, and its focus on sustainability. This allows our product to be FSC certified, contain 10% post consumer recycled fiber, and be fully recyclable."
Tomes added that "we found a kindred business partner in Appleton Coated. The specially formulated technical paper they designed and manufacture specifically for us exceeds our expectations and those of our sustainably minded customers. GreenLight Plus not only delivers excellent printability and print quality, it does so at an affordable price."
Appleton Coated’s CEO, Doug Osterberg, said that "this partnership demonstrates one of our key strengths—the ability to take our customers’ needs and translate them to custom-designed, paper-based solutions. Our strong environmental position and service platform combined with our technical and manufacturing skills makes Appleton Coated a natural fit for ConVerd."
Osterberg further explained that "we also manufacture the paper with renewable energy - Green-e®-certified Green Power. This means that 100% of the electricity being used to manufacture this product is matched with renewable energy credits from Green-e certified energy sources, primarily wind."
More information www.appletoncoated.com is available online.