Sonoco Display & Packaging Recognized with Four Design of the Times Awards
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Sonoco Display and Packaging, the point-of-purchase (POP) display and packaging services business of Sonoco, Hartsville, S.C., USA, has been awarded four Design of the Times 2014 awards, including a gold award, by the Path to Purchase Institute.
The Design of the Times award celebrates the most inspiring and creative in-store activation tactics and campaigns and recognizes their key role in the discipline of shopper marketing. Sonoco Display and Packaging was recognized with:
- Gold Award: Unilever's St. Ives Fresh Hydration Lotions Launch (National/Regional In-Store Campaign)
- Silver Award: Chattem, Inc.'s Nasacort National Launch In-Line Media Tray (Interactive Display/Kiosk)
- Silver Award: Unilever's TRESemme Salon Inspired Endcap (Co-Entrant:Barrows North America)
- Bronze Award: Unilever's Toni&Guy Hair Meets Wardrobe Launch (Retailer-Specific In-Store Campaign).
"Our team is highly committed to developing innovative and effective in-store solutions that connect with shoppers and ultimately promote and sell products for our consumer packaged goods customers," said Jeff Tomaszewski, division VP and GM for Sonoco Display and Packaging. "We're proud and honored to again be recognized for our dedication to creative excellence with these Design of the Times awards."
