MWV MiniModT Offers Beauty Care Brands Portability, Convenience
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MeadWestvaco Corp., Richmond, Va., USA, has introduced MiniModT, its new airless pump and pouch dispensing system. The MiniMod airless design incorporates an easy-to-push button actuator for comfortable and controlled dispensing, and a flexible pouch, which is available in "stock" 25 ml and 40 ml sizes, or can be fully customized to a desired shape or volume.
The dispensing solution works well with low-to-medium viscosity products, such as skincare crèmes, lotions, or hair care products. MWV partnered with Ampac to develop the pouch technology and Marietta Corp./KIK Custom Products to assist with customers' product filling needs.
"We all have busy lifestyles today, but that's no reason to sacrifice excellent brand experiences with our favorite beauty products. Through our consumer insights research, we've found consumers store their favorite products in desk drawers, purses, backpacks, and in the car. Many consumers use these products more frequently on-the-go than at home," said Amber Ellis, VP, MWV Beauty. "It's in these instances where MiniMod is most valuable. The slim, compact design can fit almost anywhere, so consumers can take their favorite brands everywhere."