Mohawk, Arjowiggins Creative Papers Form Strategic Alliance
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Mohawk Fine Papers, Cohoes, N.Y., USA, North America’s largest privately-owned manufacturer of fine papers, envelopes, and specialty substrates for commercial and digital printing, and Arjowiggins Creative Papers (Boulogne-Billancourt, France), a manufacturer of creative and technical papers with manufacturing facilities in Europe and Asia, have announced a unique and exclusive alliance effective this past month.
Through this exclusive arrangement, Mohawk and Arjowiggins Creative Papers will share manufacturing capabilities, facilities, technologies, sales and marketing resources, and expertise. The alliance is unprecedented in the paper industry, especially for two brands that previously acted as competitors.
Under the terms of the agreement, Mohawk will have exclusive rights to manufacture Arjowiggins Creative Papers’ luxury packaging products, Delos and Butterfly, as well as rights to license, market, and distribute these and other select Arjowiggins Creative Papers luxury packaging products to design, packaging, and print professionals in North America.
Delos is a recognized leader in its field in Europe and, together with Butterfly, it is used in the luxury packaging market by well-known global luxury brands where the highest standards of quality, cleanliness, and foldability are demanded. The innovative and traditional characteristics of these Arjowiggins Creative Papers products attract these very demanding brands, which do not ever compromise on quality, the company emphasized.
Likewise, Arjowiggins Creative Papers will have exclusive rights to manufacture Mohawk Superfine with iTone®, as well as rights to license, market, and distribute the product through selected merchants.
