Nippon Paper Concludes License Agreement for New Products with Elopak
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Nippon Paper Industries, Tokyo, Japan, concluded a license agreement with Elopak AS (Oslo, Norway) in March, and agreed that Nippon would produce and sell a lineup of gable-top liquid packaging cartons that Elopak provides around the world, and introduce them for the first time in the Japanese market.
The products that will be introduced to the Japanese market are Pure-Pak® Curve and Pure-Pak Sense. These products are designed to feature sophisticated Scandinavian design shapes and new functions. They have proven records of high value-added products in particular, such as dairy drinks, soft drinks, and functional drinks in Europe, and closures can be attached to them.
The two companies introduced the new economical filling machine system (UP-F07 and UP-F14 manufactured by Shikoku Kakoki), which enables operations for both new cartons and conventional cartons to be undertaken with a single machine, and to which a variety of closures can be attached. This will make it possible to fill both value-added products (e.g. Pure-Pak Sense plus closures to be attached) and standard products (e.g. NP-PAK) on the same filling machine line. Customers will therefore be able to expand the product lineup while controlling the risk of investment in producing new products.
The Pure-Pak Curve offers unique shape. The additional curved panel, the Curve feature, can be used as a communication tool for product features, brand differentiation, and on-pack-promotions. Select advanced printing technologies to enhance your product pack design for shelf stand out.
The Pure-Pak Sense carton is an original contemporary pack with improved appearance and functionality. The carton is called Pure-Pak Sense because its development and design has been focused on appealing to our senses. The carton looks and feels different with an embossed "first touch" zone near the gable top on each side. The new "easy to fold" lines enable consumers to fold and squeeze out significantly more residual content from the pack which is ideal for high viscosity products.
Elopak is one of the world's leading liquid food packaging suppliers and produces Pure-Pak® beverage cartons and Roll Fed packaging material, which are used by and associated with many premium beverage and retail brands. Elopak cartons are the renewable and low carbon packaging choice. Elopak produces more than 13 billion cartons globally. In 2015, Elopak celebrated the 100 year anniversary of its iconic Pure-Pak gable top carton