7 Biggest Mistakes You Must Avoid in Paper Industry 2020
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World Paper Mill reports that one must avoid making mistakes, as there are many to commit. Making mistakes indeed builds the foundation of a successful business. However, certain mistakes carry a lot of potentials that may prove as a threat to your business. World Paper Mill puts a focus on the 7 biggest mistakes that paper industry enthusiasts make which in returns harms their business in certain manners, discussing them one by one:
- Not Knowing Your Paper Mill Industry - The number one mistake that is overlooked yet is so important to succeed in the paper industry is knowing your business and industry. Knowing your industry isn’t just limited to knowing the products and competitors. There are various other factors that you should know. You should have deep knowledge of how to make a large-scale profit out of your paper industry. There should be a study and determination of logistics in a proper manner. Understand what your customers need. Have a proper analysis of why your competitor is receiving more orders than you.
- Poor Hiring Decisions in the Mill - The poor hiring decision is also a very important factor that prevents the industries from generating the expected amount of profit. Every paper industry should have well-qualified staff with appropriate knowledge in the field of paper manufacturing. You should hire the best in the industry and let your new employees go through the training so that they can understand the working of your firm in a better manner. Remember, good and talented staff generates the best quality of products and ranks you higher in the market.
- No Proper Metrics Analyzing - The metric analysis is the study of quantifiable measures that are taken to track and evaluate the status of your paper industry. Business metrics are incorporated for the key audiences like your investors, customers, executive clients, employees, etc. Different types of fields in your industry include the analysis of different sectors like the financial metrics, marketing metrics, sales metrics, production metrics, SaaS metrics, social media metrics, etc. By metrics analysis, you get to know the graph of your business in every field. For example, if the graph of social media metrics is lowered, you can work upon building your social media strategies, and likewise. Therefore, proper metrics evaluation and proper working on the drawbacks are important.
- Not Tailoring Pitches - Tailoring your customer’s pitch is not just anyone’s cup of tea unless you are an experienced industrialist with knowledge and wisdom. There are three main points to gain a customer at the first meet –
- Get to the point: Introduce yourself – Explain your product – Convince them why they should buy your product – Done deal!
- Explain the customer in the form of a story: Tell them a real-life obstacle that every paper manufacturer faces.People love examples and can conceive your thoughts in a short time. This makes selling and marketing easy for you.
- Show them how you fixed XYZ’s problem: Tell them how you fixed an XYZ company’s problem (probably their competitor)!
- Not Having a Quality Department - The Quality Department in any industry is responsible for the primary setting of control limits that are based on capability studies and tolerance limits. The quality department also performs the recalculation of limits based on performance. Every quality department should have a quality manager who looks after the training of operations and controls operational analysis. The quality manager also looks after the design, purchase, and provision of all the material that is required for measurement or assessment.
- Placing the Quality Department Under the Production Manager - Many paper industrialists often place the quality department under the production manager. This is something we would not recommend. Because production and quality are two completely different things. And when mixed, it may result in depreciation of any one among them. Both production and quality should remain intact at their dedicated positions and should be given an equal amount of attention.
- Not Having an IE Department - Many paper industries lack the IE i.e. Industrial Engineering department. IE is concerned with the optimization of complex processes and operations that are carried out in your paper mills.
These complex systems and operations are improved with the help of Industrial Engineering by developing and implementing combined systems of machines, operations, and knowledge. Industrial Engineering can be achieved by combining technical knowledge with business.
