SCA, Stockholm, Sweden, this week announced that Kersti Strandqvist has been appointed Senior VP of the new corporate staff function for Sustainability and will also be a member of SCA's Corporate Senior Management Team. Strandqvist was employed at SCA in 1997 and has since worked in various positions in the hygiene area, which accounts for 60% of the Group's sales. She is currently VP of the Feminine Care product area within the Group's unit for category control, the Global Hygiene Category. She will assume her new position as SVP on August 1 and will report directly to the CEO. "Environmental and sustainability are highly important strategic issues and an integrated part of our operations. Kersti's experience and expertise will enable us to further advance our position in the CSR field and thus strengthen the commercial benefits related to sustainability," says Jan Johansson, CEO and President of SCA.