Domtar Corp., Montreal, Que., Canada, this week announced that it has expanded a licensing agreement with World Wildlife Fund (WWF) to now cover all of the company's EarthChoice products, including office paper. The sale of all papers from EarthChoice, Domtar's family of socially and environmentally responsible paper products, will now support WWF's mission. Domtar will make an annual contribution of $350,000 to WWF from the sale of its EarthChoice products.
Since its launch, more than a million tons of EarthChoice papers have been sold, all of which have been certified to the standards of the Forest Stewardship Council (FSC) and are publicly supported by both WWF-Canada and the Rainforest Alliance.
"Domtar is proud to further support WWF's conservation work through this agreement," said Lewis Fix, Domtar VP of Brand Management and Sustainable Product Development. "Domtar is committed to the responsible sourcing of fiber and to the credible forest certification of its suppliers. We can meet our customers' needs for quality, performance, versatility, and value without sacrificing the needs of the environment."
On top of the EarthChoice licensing agreement, Domtar participates in WWF's Global Forest & Trade Network, an initiative to eliminate illegal logging and improve the management of valuable and threatened forests. In addition, Domtar's work with WWF has included efforts to help increase FSC forest certification and protect areas throughout Canada and to increase access to forest certification for small, private landowners in the U.S, .
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