This week at Print 2013 in Chicago., Ill., USA, Two Sides U.S. announced that Lynette Maymi, a 34-year-old self-employed design professional from Pompano Beach, Fla., is the winner of the Two Sides Eco-graphic Challenge. The contest was initiated to develop an engaging infographic that clearly presents facts about the sustainability of print and paper. Maymi was awarded the $2,500 grand prize and will be acknowledged in all published versions of the eco-graphic (see photo).
"Two Sides reached out to the country's most creative talent to help us promote the sustainability of print and paper in a way that's fun and easy to understand, and Lynette certainly delivered," said Two Sides U.S. President Phil Riebel. "She created an ‘eco-graphic' that helps correct common misperceptions about the sustainability of printed communications, like the ones perpetuated by misleading environmental marketing claims that urge people to go paperless to protect the environment. We couldn't be more thrilled with her work."
Maymi said that "I've always had an obsession with paper, so it was exciting to be able to illustrate the positive environmental practices of the paper industry. As a new mom, environmental responsibility is an important subject to me. And helping people, especially students, receive accurate information is equally important. I am quite honored to have my design chosen by Two Sides to represent the facts and help bust some myths!"
Two other designers received honorable mentions: Taylor Pederson of Chanhassen, Minn., and Lisa Marek Olson of Inver Grove Heights, Minn.
Support for the Eco-graphic Challenge was provided by the following Two Sides U.S. members: Boise Inc., Domtar Corp., Lindenmeyr Munroe, PrintMediaCentr, Unisource Worldwide, UPM, and Western States Envelope & Label.
TAPPI
http://www.tappi.org/