The report notes that technologies such as barrier coatings, quick response codes, and holographic images are enabling vendors to develop improved folding cartons. Such innovations also help vendors in increasing their efficiency and reducing costs. For instance, Amcor Ltd., a prominent vendor in the market, has an in-house innovation and design team of graphic designers and scientists to come up with innovative products and technologies. Also, its local carton design team works in partnership with various design agencies to enhance product innovations. Hence, the increase in technological innovations will help in creating a demand for folding cartons during the forecast period.
According to the report, one of the main drivers in this market is the increase in demand for packaged food and beverages, which has resulted from the increase in the population and the increase in the disposable income of consumers in many parts of the world.
One of the main challenges hindering the growth of this market is the capital-intensive nature of the business. Vendors need huge amounts of capital to enter the market both for initial investments and while adopting newer technologies.
TAPPI
http://www.tappi.org/