White Cloud Names Children's Tissue Box Design Contest Winners
Kruger Products LP, Mississauga, Ont., Canada, reports that its White Cloud® products named 14-year-old Ryan Reyes from Brooklyn, N.Y., USA, the grand prize winner of its national tissue box design contest with Children's Miracle Network Hospitals®. Twelve-year-old Sean Green from Stewartsville, N.J., won second prize, 12-year-old Rylee Schrader from Lansing, Mich., won third prize, and eight-year-old Obi Christenson from La Crosse, Wis., won fourth prize. The designers' artwork is printed on new, softer special edition White Cloud facial tissue boxes available exclusively at Walmart through June.
![](http://www.naylornetwork.com/ppi-otw/assets/white%20cloud.jpg)
"We are thrilled to have launched another successful tissue box design contest in partnership with Children's Miracle Network (CMN) Hospitals that directly impacts the care of such courageous kids and families," said Drew Lufkin, division VP of consumer sales for Kruger Products L.P. "These children continue to inspire us. We're honored that our program has positively influenced these kids in more ways than one—providing them with a creative outlet, encouragement to persevere, and the opportunity for their artwork to come to life on tissue boxes in stores and homes nationwide."
In the second year of its three-year partnership, White Cloud will donate a total of $155,000 to CMN Hospitals—a $15,000 increase from 2013. The donation includes:
- $15,000 to each contest winner's hospital ($60,000)
- $15,000 to one CMN Hospital location in the regions of the top three selling Walmart stores of the special edition boxes ($45,000)
- $50,000 to the national CMN Hospitals organization.
The top selling Walmart store (of the special edition pack) will also win a special appearance from Miss America 2014, Nina Davuluri. Each contest winner also received a year-long supply of White Cloud paper products including new softer facial tissues, bath tissue, paper towels, and GreenEarth® products. The top four winning hospitals include:
- Maria Fareri Children's Hospital at Westchester Medical Center in Valhalla, N.Y.
- Children's Hospital of Philadelphia
- Sparrow Regional Children's Center in Lansing, Mich.
- Gunderson Health System in La Crosse, Wis.
Grand prize winner Ryan Reyes is being treated for non-Hodgkin's lymphoma. He designed his box featuring one of his beloved teachers and playing his favorite sport, basketball.
Across the U.S., and Canada, 170 CMN Hospitals provide life-saving treatment for more than 10 million children per year.
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