This week, Domtar, Montreal, Que., Canada, will be joining businesses around the globe to participate in the Rainforest Alliance's fourth annual Follow the Frog Week. Domtar is a commercial partner of the Rainforest Alliance's Follow the Frog campaign, which encourages consumers to seek products that come from responsibly managed forests that benefit communities, wildlife, and the environment.

 

"Domtar EarthChoice is our commitment to full circle responsibility and encompasses the entire lifecycle of our products, beginning in the forest and continuing through production, usage, and even recycling," notes Paige Goff, VP of Sustainability and Business Communications. Similarly, the Rainforest Alliance works to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices, and consumer behavior. "It's a natural fit for Domtar to participate in this global campaign."

 

Domtar's association with the Rainforest Alliance goes back to 2000 when Domtar forestlands in the Adirondack Mountains of Upstate New York were awarded Forest Stewardship Council (FSC) certification by the Rainforest Alliance's SmartWood Program. It is a collaboration that lasts to this day, with all Domtar FSC certified EarthChoice products proudly bearing the Rainforest Alliance Certified seal.

 

More information on Follow the Frog Week is available online.