Turkish inventor Khashayar Taalohi is seeking investment for production of a new nanocellulose based covering through various sources including the popular web-based Kickstarter (New York City, N.Y., USA). According to her Kickstarter profile, this covering, which is made of nanocellulose and is antibacterial, substitutes for chemical paints and wallpapers. It is designed to be an ideal thermal and acoustic insulator and is fireproof as well. Due to providing a very high rate of insulation against the winter cold, this covering is especially suitable for Russia as well as the cold regions of Europe and North America. Capable of being produced in a wide variety of colors and attractive designs, Taalohi said it could easily become a best-selling product in more developed countries.

This covering is manufactured through recycling all types of cloth. The resulting income varies according to market prices. The product is expected to be greatly appreciated, owing to its being thoroughly natural and hypoallergenic. More information is available in a six-minute video presentation by Taalohi available online.

Risks and challenges:

Since the project has already passed all legal certification procedures successfully, having received the required approval as well as production and export permissions, is now ready to undergo full production process, it is "highly improbable" according to Taalohi that any significant risk or challenge will arise.