Releaf Paper, the world’s first producer of pulp and paper made from green waste, is excited to announce its participation in Uber’s ambitious new global sustainability initiative, unveiled at the Uber Go Get Zero event in London. The program, which begins with the Paris Innovation Pilot, is the first step in a wide-reaching strategy to transform the food delivery and mobility sectors with eco-friendly solutions, ultimately expanding to markets around the world.
Uber’s investment of nearly $1 million in the Paris Innovation Pilot will help local restaurants transition to sustainable packaging, with Releaf’s leaf-made paper bags taking part as a solution. The initiative was officially revealed today at Uber’s Go Get Zero event in London, where the company laid out its roadmap to a zero-emissions future by 2040.
A Global Movement Launched in Paris
The Paris Innovation Pilot serves as the starting point for Uber and Releaf’s global collaboration, with both companies committed to reducing environmental impact through innovative, sustainable packaging. Releaf’s eco-friendly products will be made available via Uber Eats' Green Packaging Marketplace, supporting restaurants in Paris as they adopt greener practices. This pilot is just the beginning of a global rollout that will bring sustainable packaging to cities worldwide.
Driving Sustainability with Releaf’s Eco-Friendly Solutions
Releaf’s innovative paper products, made from fallen leaves and soon produced locally in France, provide a sustainable alternative to plastic and traditional packaging. By integrating these products into Uber’s global supply chain, the companies are helping to scale sustainable solutions that reduce waste and protect the environment.
“We’re thrilled to be a part of Uber’s ambitious journey towards a zero-emissions future, starting in Paris,” said Alexander Sobolenko, General Manager of Releaf Paper. “Our collaboration on the Paris Innovation Pilot is a significant step forward in proving that local solutions, like our paper bags made with fallen leaves, can make a big impact globally. By using fibers from fallen leaves, collected by public utilities in urban areas, we transform waste into eco-friendly materials that are both beautiful and functional. This innovative approach reduces deforestation and carbon emissions, contributing to a more sustainable future. We hope, that announcement at Uber’s Go Get Zero event is just the beginning.”
A Bold Vision for the Future
Today’s announcement at the Uber Go Get Zero event in London emphasized Uber’s commitment to sustainability and innovation. Uber is leveraging its platform to drive global change, with the Paris Innovation Pilot acting as a model for future initiatives. The new hub in Paris will provide restaurants with financial incentives to adopt eco-friendly packaging, while also offering cutting-edge resources for electric vehicles and other green technologies.
Releaf’s involvement highlights how local production and innovative thinking can contribute to global sustainability goals. With France as the launch site, Releaf and Uber are poised to expand these solutions to new markets, furthering their shared vision of a greener, more sustainable future.
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