Resolute’s Atlas Tissue Launches New Green Heritage Tissue Line

The Green Heritage brand is designed to offer today's environmentally conscious consumers a first-in-class product that is additive-free, septic-safe and so much more. Green Heritage is manufactured with recycled pulp from Resolute's Fairmont, WV, mill. This allows for precise control of the entire production process, ensuring cost-competitiveness and consistent quality, while offering the flexibility and customization customers demand.

"When comparing Green Heritage products to those of our competitors, third-party testing confirmed that our bath tissue is brighter, thicker and stronger than the leading recycled bath tissues on the market," stated André Piché, senior vice president, Tissue Business Group, for Resolute Forest Products. "We are confident consumers will appreciate the quality and comfort of our new recycled product line."

Atlas Tissue has a manufacturing capacity of 62,000 short tons of tissue across three paper machines and 11 converting lines located in Hialeah (Miami) and Sanford (Orlando), in Florida. It also operates a paper recycling center in Tampa. Atlas Tissue produces branded and private-label products for at-home and away-from-home channels, and offers both virgin and recycled products, covering a wide range of grades. 

Branded products are marketed under Windsor Place®, Green Heritage®, Bunny Soft®, Harmony® and Eversoft®.