May 2012
Over The Wire Tissue Edition
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Lambi Launches Multi-Purpose Moist Wipes

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Metsä Tissue, Espoo, Finland, reports that its Lambi group has launched the first soft multi-purpose moist wipe, "which is also gentle on the skin." The company notes that unscented and alcohol-free, Lambi moist wipes are used for cleaning hands, skin, face ,or even household surfaces. The flushable wipe is also suitable for use as a moist toilet wipe (maximum three wipes per flush).

"There are plenty of moist wipes on the market for many different purposes," says Moona Pohjola, Lambi brand director. "But none of them offers all-purpose functionality. They are too wet and flimsy, too harsh on the hands and face, or only for intimate use. Lambi moist wipes are designed for all applications, which makes them really convenient."

Lambi moist wipes are available in 15-wipe packs and also as a 3x15 multipack. They are available in Finland, Denmark ,and Norway, and will be in Swedish stores this month.

 

 

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